Related Products

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  Shrimp Meal

  £4.10 – £358.75Price range: £4.10 through £358.75

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Our high quality Shrimp Meal contains a blend of shell and shrimp heads, which are then cooked and ground to form a meal. Produced from a sustainable source providing a fantastic 55% protein. Due to the light nature of this product we advise to keep to our max inclusion level.

  Recommend inclusion level is up to 10% – (100g) per kg base mix, depending upon the other ingredients used.

  • Crude Protein : 55%
  • Fat : 9%
  • Calcium : 4%
  • Moisture : 10%
  • Ash Content : 27%
  • Soluble Protein :20%
  • Lysine : 2.5%

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• 

  Tigernut Flour

  £4.80 – £2,469.99Price range: £4.80 through £2,469.99

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  This fine ground high quality tiger nut flour has become very popular with companies and individuals who are looking to give baits a smooth, creamy texture with with a particularly sweet taste and aroma, similar to cooked tiger nuts, a distinctive taste that fish love.

  Even when tasted dry is has a very sweet taste.

  Recommend inclusion level is up to 20% – (200g) per kg base mix.

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• 

  BetaCel-Yeast® (Premium)

  £6.99 – £2,450.00Price range: £6.99 through £2,450.00

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  BetaCel Yeast® – Premium Deactivated Brewers’ Yeast Powder

  NEW & IMPROVED – Higher Protein, Premium Brewing Heritage & Better Value

  BetaCel Yeast® is our new premium-quality deactivated brewers’ yeast powder, produced from 100% pure Saccharomyces cerevisiae.

  Sourced from a global leading producer of yeast powders and extracts, BetaCel Yeast® is derived from genuine traditional brewing using malted barley and hops, providing an excellent nutritional profile and valuable naturally occurring brewing compounds.

  Following our own comparative testing against our long-established Brocacel® Yeast, BetaCel Yeast® came out on top, offering a higher measured protein content, a more pleasant overall taste in our own comparisons, distinctive brewing-derived characteristics and a cost saving for our customers.

  Why Have We Introduced BetaCel Yeast®?

  Brocacel® has always been a very good-quality yeast ingredient, and one we have been happy to supply for many years. However, at AA Baits, we are constantly looking for ways to improve the quality and value of the ingredients we offer.

  Following comparative laboratory testing, we received the following protein results:

  • Brocacel® Yeast – 40.9% crude protein
  • BetaCel Yeast® – 45.8% crude protein

  These are the actual results returned from the samples tested. As with any natural ingredient, nutritional values can vary slightly between production batches.

  This means BetaCel Yeast® demonstrated approximately 12% more protein than Brocacel® in our comparative testing.

  Alongside the higher protein result, BetaCel Yeast® offers a cost saving, making it an exciting addition to our range.

  Understanding the Bitterness Levels – Why Is This Important?

  One of the interesting findings from our comparative laboratory testing was the difference in measured bitterness levels between the two yeast products.

  Our results showed:

  • Brocacel® Yeast – 20 BU/100g dry matter
  • BetaCel Yeast® – 100 BU/100g dry matter

  This means BetaCel Yeast® recorded five times the measured bitterness of Brocacel® in our laboratory analysis.

  However, it’s important to understand what these figures actually mean, particularly when it comes to taste, palatability and bait quality.

  At AA Baits, we fully appreciate that taste and palatability are extremely important when developing high-quality fishing baits. The last thing we want is to introduce an ingredient that negatively affects the taste or acceptance of our formulations.

  For this reason, we carried out our own direct taste comparisons between Brocacel® and BetaCel Yeast®.

  Despite the difference in laboratory bitterness readings, we were unable to detect any noticeable additional bitterness in BetaCel Yeast®. In fact, we found BetaCel Yeast® to have a much more pleasant initial taste and aftertaste, making it our preferred product in our own side-by-side comparisons. We also tested other yeast powders that recorded zero measurable bitterness and had not been produced through traditional brewing using malted barley and hops. Despite having no measurable bitterness, we found both their initial taste and lingering aftertaste to be extremely unpleasant.

  This highlights an important distinction: a laboratory bitterness measurement does not necessarily translate directly into how bitter an ingredient tastes, particularly when it is incorporated at relatively low inclusion levels within a complete bait formulation.

  So Why Have We Highlighted the Bitterness Reading?

  The reason we’ve included this information isn’t because we believe a more bitter bait is necessarily better. Instead, we consider it an interesting analytical characteristic that helps us understand the brewing origin and composition of the yeast.

  BetaCel Yeast® originates from genuine traditional brewing using malted barley and hops, rather than simply being yeast grown on alternative fermentation substrates.

  During the brewing process, hops contribute naturally occurring bitter compounds, including humulone (alpha acid), lupulone (beta acid) and related substances.

  The bitterness level of brewery-derived yeast can be influenced by the quantity, variety and bittering intensity of the hops used, alongside the brewing and production processes themselves.

  The higher bitterness reading in BetaCel Yeast® is consistent with its origins in a hop-rich brewing process and reflects an interesting difference in the brewing-derived characteristics of the two yeast products.

  These hop-derived compounds are also of particular interest because of their recognised antioxidant and bacteriostatic properties under certain conditions.

  Although the bitterness reading alone cannot establish the exact concentrations of these compounds or determine the quality of the original beer, it provides another useful insight into the characteristics of BetaCel Yeast® and its genuine brewing heritage.

  What Does This Mean for Bait Makers?

  Ultimately, what matters to us is the overall quality, nutritional value, taste and suitability of an ingredient, rather than any single laboratory figure.

  Our own taste testing found BetaCel Yeast® to have a more pleasant overall taste than Brocacel®, with no noticeable increase in bitterness, despite its higher analytical reading.

  It’s also worth remembering that brewers’ yeast is normally used as just one component of a complete bait formulation. Its contribution to the finished bait will depend on the inclusion rate and the other ingredients used.

  For us, the bitterness measurement is simply another piece of analytical information that complements the more important advantages we have identified:

  • Higher Protein Content – 45.8% crude protein compared with 40.9% for Brocacel® in our comparative testing.
  • Excellent Taste Profile – Preferred in our own side-by-side taste comparisons, with no noticeable additional bitterness.
  • Genuine Brewery Origin – Derived from traditional brewing using malted barley and hops.
  • Naturally Occurring Nutrients – Including MOS, beta-glucans, nucleotides, amino acids, vitamins and minerals.
  • Better Value for Money – Offering a cost saving compared with Brocacel®.

  Genuine Brewery-Derived Yeast – Why the Source Matters

  Not all yeast powders are produced in the same way, and we believe the origin of a yeast ingredient is just as important as its nutritional specification.

  BetaCel Yeast® is sourced from genuine traditional brewing using malted barley and hops, rather than simply being yeast grown on an alternative fermentation substrate.

  During the brewing process, the yeast comes into contact with naturally occurring compounds from both the malted barley and hops, contributing to its distinctive composition.

  This can include valuable hop-derived bitter compounds alongside the nutritional components naturally present in the yeast itself.

  Some yeast powders are produced using alternative fermentation substrates and different manufacturing processes. These can still be useful ingredients, but their composition may differ significantly from genuine brewery-derived yeast.

  For this reason, we believe it is important to understand not just the protein content of a yeast powder, but also where it comes from, how it is produced and what naturally occurring compounds it contains.

  Why Bitterness and Gluten Are Interesting Indicators

  Two particularly interesting characteristics when assessing brewery-derived yeast are its measured bitterness and the presence of gluten.

  Traditional brewing commonly uses malted barley, which naturally contains gluten-related proteins, while hops contribute characteristic bitter compounds.

  When both are detected in a brewers’ yeast powder, they can provide useful supporting evidence of its brewing origin.

  However, neither measurement alone proves how a yeast has been produced, which is why manufacturer traceability and confirmation of the production process are equally important.

  In the case of BetaCel Yeast®, we have confirmation that the product originates from traditional brewing using malted barley and hops.

  Combined with its measured bitterness, this gives us further confidence in the origin and characteristics of the ingredient we are supplying.

  Naturally Rich in Valuable Yeast Nutrients

  BetaCel Yeast® contains a range of naturally occurring nutritional components that make deactivated brewers’ yeast a valuable ingredient in modern bait formulations.

  These include:

  • MOS (Mannan Oligosaccharides) – Naturally occurring yeast cell wall components valued for their prebiotic properties.
  • Beta-Glucans – Yeast cell wall polysaccharides recognised for their potential role in supporting normal immune function.
  • Nucleotides – Important nutritional compounds involved in cellular activity, growth and tissue development.
  • Amino Acids – Valuable protein-building components that contribute to the nutritional profile of a bait.
  • B Vitamins – Naturally occurring vitamins involved in metabolism and nutrient utilisation.
  • Minerals & Trace Elements – Including phosphorus, iron, zinc and other essential micronutrients.
  • Hop-Derived Compounds – Including humulone, lupulone and related bitter substances associated with the brewing process.

  Premium Quality & Specialist Production

  BetaCel Yeast® is manufactured by a global leading producer of yeast powders and extracts, using specialist production and processing technology.

  The combination of genuine brewery-derived raw material, carefully controlled processing and an excellent nutritional specification makes BetaCel Yeast® a premium ingredient for use in boilies, groundbaits, stick mixes and other specialist fishing bait formulations.

  Key Benefits of BetaCel Yeast®

  • 100% pure deactivated brewers’ yeast (Saccharomyces cerevisiae).
  • Derived from genuine traditional brewing using malted barley and hops.
  • 45.8% crude protein in our comparative testing.
  • Approximately 12% higher measured protein content than Brocacel® Yeast.
  • Five times the measured bitterness of Brocacel® Yeast, with no noticeable additional bitterness in our own taste comparisons.
  • Pleasant overall taste profile, preferred in our own side-by-side testing.
  • Contains naturally occurring MOS, beta-glucans and nucleotides.
  • Provides amino acids, B vitamins, minerals and trace elements.
  • Contains valuable hop-derived bitter compounds, including humulone and lupulone.
  • Produced using specialist manufacturing technology.
  • Excellent nutritional addition to a wide range of bait formulations.
  • Better value for money compared with Brocacel® Yeast.

  The AA Baits Commitment to Quality

  At AA Baits, we’re constantly striving to source the very best quality ingredients, not only to offer our customers premium products at competitive prices, but also to ensure that we use only the finest raw materials in our own in-house bait formulations and boilie production.

  Our introduction of BetaCel Yeast® isn’t because Brocacel® is a poor-quality product — far from it. Brocacel® has always been an excellent yeast ingredient and one that many of our customers have used successfully for years.

  For the time being, we will continue to offer both Brocacel® and BetaCel Yeast®, allowing customers to choose whichever product best suits their requirements.

  However, following our comparative testing, we believe BetaCel Yeast® represents an exciting step forward.

  With its higher measured protein content, excellent taste profile, genuine brewery-derived origin, valuable naturally occurring nutrients and more competitive price, we can see BetaCel Yeast® becoming our leading brewers’ yeast ingredient and the preferred choice for many bait makers.

  BetaCel Yeast® – Genuine Brewery-Derived Quality, Higher Protein, Excellent Taste & Better Value.

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• 

  Fenugreek Seed Powder (Food Grade)

  Rated 5.00 out of 5

  £6.99 – £687.49Price range: £6.99 through £687.49

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Fenugreek has a very strong and pungent aroma accompanied by a spicy curry like flavour, a really effective additive that combines well with many other ingredients and additives.

  Recommend inclusion level is up to 30g per kg base mix.

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  Whey Gel

  £7.99 – £404.99Price range: £7.99 through £404.99

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Whey Gel (HG-80)  is renowned for its excellent gelling properties, whey gel will harden baits to the core and proves itself to be extremely useful where harder baits are required due to crayfish and small fish whittling baits down. High inclusions of whey gel will reduce the cooking time required for baits to as low as 60 seconds.

  This (HG-80) whey gel is a high end ingredient, high gelling Milk Protein Whey fraction, please do not confuse this with the poorer imitations available on the market. This premium whey gel will harden baits ALL the way through.

  Recommend inclusion level is up to 5% – (50g) per kg base mix, dependant on what other binders are being used in the mix.

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  Meat Meal 55

  £3.80 – £730.00Price range: £3.80 through £730.00

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Meat Meal 55

  Meat Meal 55 is a high-protein, processed animal protein ingredient produced in the UK from Category 3 animal by-products. It is manufactured exclusively from materials derived from animals passed fit for human consumption prior to processing, making it a safe, consistent and nutritionally valuable ingredient for all fishing bait and feed formulations.

  This light brown, finely milled meal is produced from mixed species meat trimmings, fat, bones and offal, delivering a balanced protein and fat profile with excellent digestibility. With a controlled particle size (98% <2.0mm), Meat Meal 55 offers good handling characteristics and uniform blending in dry and wet formulations.

  Typical Nutritional Profile (Dry Weight)

  • Protein: ~55%

  • Fat: 9–15%

  • Ash: 23–29%

  • Moisture: max 6%

  • Free Fatty Acids (FFA): ~10%

  Recommended Inclusion Level

  • Up to 30%, depending on formulation requirements and nutritional targets

  Meat Meal 55 is a reliable, cost-effective protein source for pet food manufacturers seeking consistent quality, regulatory compliance and strong nutritional performance.

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  Bait Boost Powder

  £10.82 – £27.07Price range: £10.82 through £27.07

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  * This is now included in all of our in house mixes (ground baits, method mixes and all base mixes)

  We have formulated a premium grade additive in-house. It contains a mixture of the highest quality additives available. One being a very high grade, high nucleotide yeast which consists of the cell contents and the cell walls of brewers’ yeast. These are extracted by gentle and effective hydrolysis processes from their natural matrix so that the individual cell components are able to optimally take their full effects and become easily available. This fantastic bait boost powder has also been formulated with two other additives that offer a very, very powerful antibacterial and anti fugal properties. The last two additives are a highly attractive feed stimulant with a mixture of sweetener’s. This is a definite for a long term bait, this will not only offer attraction and improve feed intake but will also help with protection from bacterial infections. This additive offers such a wide range of benefits for the welfare of the fish, helping them thrive, protecting them from disease and improving feed intake.

  • Packed full of amino acids, vitamins & trace elements
  • Stabilisation of the gastro-intestinal system
  • Contains Humulones & Lupulones (α- and β-acids from hops) with antioxidant and bacteriostatic effect
  • Formation of an additional protective barrier (biofilm) on the intestinal mucosa (infection barrier)
  • Support and relief for the immune system, reducing infections
  • Higher growth due to the high bioavailability of nucleic acids, nucleotides and nucleosides
  • Increased development and integrity of intestinal tissue
  • Contains a mixture of in house sweeteners
  • Powerful antibacterial and anti fungal additives included
  • Reduced microbial and fungal contamination
  • Contains citrus bioflavonoids

   

  Recommended inclusion level is around 1 – 2g per kg base mix .

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• 

  Fructose

  Rated 5.00 out of 5

  £4.49 – £249.99Price range: £4.49 through £249.99

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Fructose is a naturally occurring sugar derived from fruits, sugar cane and vegetables.

  It is a welcome feed stimulant when carp fishing and highly palatable to the fish. Great for naturally sweetening  your base mixes, groundbaits, method mixes etc.

  Recommended inclusion level is 20g – 50g per kg (2 -5%) as a guide.

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