We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£5.99 – £189.98Select options
This product has multiple variants. The options may be chosen on the product page
We are happy to be able to offer the base liquid that is used widely in the fishing bait industry to create a hazy, foggy cloud. This liquid will disperse vertically through all the water layers creating a cloud of attraction throughout your swim.
We have left enough room in each squeezy bottle for you create your very own unique cloudy liquid. Simply add your own chosen liquids and flavours and shake well. We now offer all of our concentrated flavours in 30ml booster/sample bottles which allows you to create any flavour liquid you desire. For colouring we now also offer a selection of liquid dyes (highly concentrated) which can simply be added to the cloudy liquid until you achieve your own desired strength. You can also add many other liquids, the options are endless, please check all of our Amino & Betaine booster’s out along with the wide range of liquid food’s and hydrolysates we supply.
Happy formulating, tight lines.
Recommend flavour Inclusion: 10 drops being the lower inclusion & 4ml being the higher inclusion (For an 80ml bottle) . We recommend using a 5ml syringe and slowly adding until you achieve your desired strength. These are recommendations, more can be added if you feel the need.
Great multi-range product, Simply coat pellets, hook baits, boilies, stick mixes and so on.
Available in 40ml & 80ml squeeze bottles, along with 1L, 2.5L & 5L top up bottles.
£9.99 – £11,249.99Select options
This product has multiple variants. The options may be chosen on the product page
This is one many have been patiently waiting for. We have managed to source an absolutely outstanding premium grade hydrolysed yeast liquid. With the very well know and used Celmanax Yeast liquid being harder and harder to source, we thought we better get something in place. This fantastic 100% soluble yeast liquid contains 25% protein and contains a high level of small peptides , free form amino acids, minerals & vitamins creating an highly attractive & palatable liquid yeast.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
£2.50 – £129.98Select options
This product has multiple variants. The options may be chosen on the product page
Green Lipped Mussel Concentrate Flavour.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
£13.99 – £899.99Select options
This product has multiple variants. The options may be chosen on the product page
Our GLM Extract has been mainly formulated with finest natural New Zealand green lipped mussel, this needs no introduction and would be hard to argue that this is ones of the very best fish attractants available. This has also been formulated with the highest quality, ultra soluble, hydrolysed fish proteins available. Creating an irresistible liquid food, packed full of essential amino acids.
Great for adding attraction to pellets, boilies, particles, stick-mixes, PVA bags and even adding to ground baits and method mixes.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
CONTAINS
In house blend of soluble, hydrolysed fish proteins
In house blend of feed stimulants
Vitamins and minerals
Emulsified fresh mussel
Pure natural New Zealand green lipped mussel
£14.99 – £149.99Select options
This product has multiple variants. The options may be chosen on the product page
This premium food grade yeast extract has a very strong smell and taste which carp love. This fantastic extract is packed full of amino acids, is rich in minerals and B vitamins. This extract also contains around 38% protein.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
£4.99Select options
This product has multiple variants. The options may be chosen on the product page
Nutty Paste is part of our Sweet Creamy Nut Range.
These premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
Stabilised, shelf-life paste
Contains our premium-grade flavour enhancers (more info here)
£12.98Select options
This product has multiple variants. The options may be chosen on the product page
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These Premium beanies offer a soft-touch double layer knit and also include a thermal thinsulate lining and offers plenty of warmth for chilly temperatures. These come with an embroidered logo and are one size.
£3.99 – £1,499.99Select options
This product has multiple variants. The options may be chosen on the product page
We have just taken delivery of our newly formulated boosted bloodworm feed pellet’s, we have gone to great lengths to have these specially produced. We have included some high quality ingredients, additives & liquids into the new formulation, creating a highly attractive and nutritional pellet. The formulation contains a reasonable inclusion of pure blood powder, giving the finished pellet a much darker colour. We have also incorporated our premium LT-94 fishmeal, high quality yeast powders, in-house soluble amino acid supplement, in-house booster additive, premium liquid hydrolysates, fish oils & more. There really isn’t another pellet on the market that has these premium grade ingredients directly included inside the finished pellet. These one of kind pellets are something we have been extremely excited to produce and offer to all our lovely customers. We are confident these will become a firm favourite for many, along with our very own newly formulated and produced pure GLM pellets.
12mm Pop Ups
£8.48
12mm Pop Ups
Description
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old school Squid & Octopus (White), Old school Squid & Octopus (Fluoro Pink), Old school Squid & Octopus (Fluoro Yellow), Old school Squid & Octopus (Fluoro Orange), Pineapple & N-Butyric (Standard Yellow), Spicy Crab & Cheesy garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)
Related Products
Smart Cloudy Liquid
We are happy to be able to offer the base liquid that is used widely in the fishing bait industry to create a hazy, foggy cloud. This liquid will disperse vertically through all the water layers creating a cloud of attraction throughout your swim.
We have left enough room in each squeezy bottle for you create your very own unique cloudy liquid. Simply add your own chosen liquids and flavours and shake well. We now offer all of our concentrated flavours in 30ml booster/sample bottles which allows you to create any flavour liquid you desire. For colouring we now also offer a selection of liquid dyes (highly concentrated) which can simply be added to the cloudy liquid until you achieve your own desired strength. You can also add many other liquids, the options are endless, please check all of our Amino & Betaine booster’s out along with the wide range of liquid food’s and hydrolysates we supply.
Happy formulating, tight lines.
Recommend flavour Inclusion: 10 drops being the lower inclusion & 4ml being the higher inclusion (For an 80ml bottle) . We recommend using a 5ml syringe and slowly adding until you achieve your desired strength. These are recommendations, more can be added if you feel the need.
Great multi-range product, Simply coat pellets, hook baits, boilies, stick mixes and so on.
Available in 40ml & 80ml squeeze bottles, along with 1L, 2.5L & 5L top up bottles.
Hydrolysed Yeast Liquid
This is one many have been patiently waiting for. We have managed to source an absolutely outstanding premium grade hydrolysed yeast liquid. With the very well know and used Celmanax Yeast liquid being harder and harder to source, we thought we better get something in place. This fantastic 100% soluble yeast liquid contains 25% protein and contains a high level of small peptides , free form amino acids, minerals & vitamins creating an highly attractive & palatable liquid yeast.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
GLM Concentrate
Green Lipped Mussel Concentrate Flavour.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
GLM Extract
Our GLM Extract has been mainly formulated with finest natural New Zealand green lipped mussel, this needs no introduction and would be hard to argue that this is ones of the very best fish attractants available. This has also been formulated with the highest quality, ultra soluble, hydrolysed fish proteins available. Creating an irresistible liquid food, packed full of essential amino acids.
Great for adding attraction to pellets, boilies, particles, stick-mixes, PVA bags and even adding to ground baits and method mixes.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
CONTAINS
In house blend of soluble, hydrolysed fish proteins
In house blend of feed stimulants
Vitamins and minerals
Emulsified fresh mussel
Pure natural New Zealand green lipped mussel
Yeast Extract (Thick)
This premium food grade yeast extract has a very strong smell and taste which carp love. This fantastic extract is packed full of amino acids, is rich in minerals and B vitamins. This extract also contains around 38% protein.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Premium Paste
Nutty Paste is part of our Sweet Creamy Nut Range.
These premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
Beanies
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These Premium beanies offer a soft-touch double layer knit and also include a thermal thinsulate lining and offers plenty of warmth for chilly temperatures. These come with an embroidered logo and are one size.
Fabric
100% Soft-touch acrylic
Bloodworm Pellets
We have just taken delivery of our newly formulated boosted bloodworm feed pellet’s, we have gone to great lengths to have these specially produced. We have included some high quality ingredients, additives & liquids into the new formulation, creating a highly attractive and nutritional pellet. The formulation contains a reasonable inclusion of pure blood powder, giving the finished pellet a much darker colour. We have also incorporated our premium LT-94 fishmeal, high quality yeast powders, in-house soluble amino acid supplement, in-house booster additive, premium liquid hydrolysates, fish oils & more. There really isn’t another pellet on the market that has these premium grade ingredients directly included inside the finished pellet. These one of kind pellets are something we have been extremely excited to produce and offer to all our lovely customers. We are confident these will become a firm favourite for many, along with our very own newly formulated and produced pure GLM pellets.