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Pure NHDC Sweetener Powder
£14.99 – £299.99Price range: £14.99 through £299.99 Select options This product has multiple variants. The options may be chosen on the product pageWe have sourced this fantastic pure NHDC sweetener, this has been brought in for use in a wide variety of our premium in house products. This fantastic sweetener has a slight cream taste and is around 1500/1800 times sweeter than table sugar. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).
Recommended inclusion level is around 0.1-0.5g per kg base mix .
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Megagold 60/Maize Protein
Rated 5.00 out of 5£3.49 – £1,399.99Price range: £3.49 through £1,399.99 Select options This product has multiple variants. The options may be chosen on the product pageMega-gold 60 is made from the only the highest protein fraction of maize making this gritty meal an attractive ingredient for any base mix, this fine meal has been used extensively in the aquaculture industry for some time partly due to it having a protein content of 60% and being extremely digestible. It can be easily recognised with its Bright Golden Yellow colour and will give baits a gritty crunch and flecked appearance at levels from 10%.
Recommend inclusion level is up to 20% – (200g) per kg base mix.
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Soya Flour (Trusoy)
£3.80 – £434.99Price range: £3.80 through £434.99 Select options This product has multiple variants. The options may be chosen on the product pageThis (Cereform Trusoy) soya flour we supply is a Fine-ground, enzyme inactive, full-fat soya flour, this has a protein content of about 40% and can be used to aid binding. It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
• Protein content: 38%
• Fat content: 20% -
Match Fishing Hoodies
£44.99 Select options This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium hoodies are seriously soft inside and out making them extremely comfortable and come with an embroidered logo.
Fabric
50% Organic Cotton, 50% Recycled PolyesterWeight280g/m²Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
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Special (K)eramine Liquid
£5.48 – £519.98Price range: £5.48 through £519.98 Select options This product has multiple variants. The options may be chosen on the product pageWe have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
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Match Fishing T-Shirts
£22.49 Select options This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium t-shirts have been ring-spun and treated with an enzyme wash, which pre-shrinks the material and gives it a soft feeling. These also come with an embroidered logo.
Fabric
50% Organic Cotton, 50% Recycled PolyesterWeight180g/m²Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
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Egg Albumen (Food Grade)
Rated 5.00 out of 5£5.49 – £219.99Price range: £5.49 through £219.99 Select options This product has multiple variants. The options may be chosen on the product pageEgg Albumen also known as egg white powder will give baits a firm skinned finish (allowing boiling times to be lowered) without making the bait rock hard right through. Egg albumen has a protein content of 78% plus and adds to the digestibility and nutritional profile of finished baits.
Egg Albumen may be used with Whey Gel at an inclusion of 5% each to produce a base mix that requires no liquid egg. This enables you to add either water or liquid (non oil based) attractors to your base mix to produce a far more soluble finished bait. Add Egg Albumen at 5% and also Whey Gel at 5% to eliminate the requirement for liquid egg.
Recommend inclusion level is up to 20% – (200g) per kg base mix.
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Squid Addarome + Powder
£9.98 – £49.99Price range: £9.98 through £49.99 Select options This product has multiple variants. The options may be chosen on the product pageThis powerful squid addarome + powder packs a powerful punch (caution when opening in confined spaces, especially in you’re home). This is an old time classic Squid & octopus flavoured powder and aids with palatability. When using in conjunction with flavours/additives we recommend keeping to the lower side of the inclusion levels.
Recommended inclusion level is around 2-10g per kg base mix.







Soya Flour FFHT (Bipro 30)
£12.49 – £1,139.99Price range: £12.49 through £1,139.99
Soya Flour FFHT (Bipro 30)
Description
This soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
• Protein content: 38%
• Fat content: 20%
Additional information
5kg, 25kg, 100kg, 250kg, 750kg
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ButterCELL Nut & Pure GLM Liquid
This ButterCELL Nut & Pure GLM Liquid is absolutely rammed with attraction and nutrition. It has been formulated using a blend of soluble yeast products and the ultra attractive Pure GLM extract enhancing palatability. Both containing a high level of protein, vitamins and minerals along with amino acids, creating a devastating liquid.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Small Anti-Tangle Sleeve
Tapered rubber sleeves that are used to kick your hooklength away from your lead on impact.
Perfect for sleeving over quick links when using sticks or quick-change set-ups. Available in green, brown and tungsten.
Smart Cloudy Liquid
We are happy to be able to offer the base liquid that is used widely in the fishing bait industry to create a hazy, foggy cloud. This liquid will disperse vertically through all the water layers creating a cloud of attraction throughout your swim.
We have left enough room in each squeezy bottle for you create your very own unique cloudy liquid. Simply add your own chosen liquids and flavours and shake well. We now offer all of our concentrated flavours in 30ml booster/sample bottles which allows you to create any flavour liquid you desire. For colouring we now also offer a selection of liquid dyes (highly concentrated) which can simply be added to the cloudy liquid until you achieve your own desired strength. You can also add many other liquids, the options are endless, please check all of our Amino & Betaine booster’s out along with the wide range of liquid food’s and hydrolysates we supply.
Happy formulating, tight lines.
Recommend flavour Inclusion: 10 drops being the lower inclusion & 4ml being the higher inclusion (For an 80ml bottle) . We recommend using a 5ml syringe and slowly adding until you achieve your desired strength. These are recommendations, more can be added if you feel the need.
Great multi-range product, Simply coat pellets, hook baits, boilies, stick mixes and so on.
Available in 40ml & 80ml squeeze bottles, along with 1L, 2.5L & 5L top up bottles.
Bubble Gum Concentrate
Bubble Gum Concentrate flavour.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.