We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£4.20 – £1,814.99Select options
This product has multiple variants. The options may be chosen on the product page
This hydrolysed liver powder is derived from chicken and is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has great palpability and nutritional properties hence being used in the fishing bait industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
£3.98Select options
This product has multiple variants. The options may be chosen on the product page
The extended length, tapered shape and texture of these kickers creates an aggressive hooking mechanism.
The unique double kick means that the hook turns aggressively and then targets the strongest hook-holds inside the carps’ mouth.
Available in Medium (hooks 6-7) and Large (hooks 4-7) in green and brown.
£8.48Original price was: £8.48.£6.49Current price is: £6.49.Select options
This product has multiple variants. The options may be chosen on the product page
*New & Improved. We have now added our newly sourced 100% soluble feed stimulants (mixed in-house). Over the last few years we have sourced many, many premium quality products from all over the globe, which not only allows us to offer these fantastic products to our customers but also create our own premium formulations & mixes.
Our Amino and Betaine boosters have been formulated to boost all types of hook baits. This ultra spicy booster has an extremely hot kick to it mixed with subtle spicy flavours. These boosters have also been formulated on the thin side to allow the liquid to soak in to the hook baits.
CONTAINS
Betaine & DMPT liquid.
Newly sourced feed stimulants
In house blend of chilli products.
In house blend of amino acids and feed stimulants.
£6.99 – £1,949.99Select options
This product has multiple variants. The options may be chosen on the product page
We have been asked over and over again for a pure beef liver powder, ask no more. We have sourced yet again another premium quality product. This 100% pure beef liver powder is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has a whopping 67% protein level along with great palpability and nutritional properties hence being used in the fishing bait/feed industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for feed applications/ spod/stick/base/pellet mixes etc.
£5.99 – £2,574.99Select options
This product has multiple variants. The options may be chosen on the product page
Our premium grade Norwegian Lt-94 Fishmeal is produced from whole blue whiting NOT TRIMMINGS and HEADS which lower quality fishmeal’s contain, some contain a high % of trimmings and heads (ground bone) which will still contain protein but won’t offer the same digestibility to carp. Making this Premium LT-94 far far superior to other available fish meals, it has been treated at much lower drying temperatures allowing the fishmeal to keep a great essential amino acid profile along with its nutritional qualities. With an oil content of around 11% and a protein content of 72% (of which 94% is digestible) LT-94 is the one to choose If you’re looking to make a genuinely high quality fish meal bait.
*Used in all of our in house mixes and boilies.
Recommend inclusion level is up to 40% – (400g) per kg base mix.
• Digestibility: 94%
• Crude protein content: 71%
• Crude lipid content: 11.5% max
• Salt free ash content: 16%
• Salt content: 1%
• Moisture content: 4%
£2.75 – £163.99Select options
This product has multiple variants. The options may be chosen on the product page
Anchovy Flavour
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
£10.49 – £1,249.99Select options
This product has multiple variants. The options may be chosen on the product page
We are now extremely happy to be able to offer this pure full fat green lipped mussel powder, something we have been asked for more times than we can remember. This pure full fat version offers all the nutrient-rich natural oils alongside the highly attractive, very potent meaty shellfish aroma. This fantastic addictive is packed full of essential amino acids and contains a protein content in excess of 60%, This has been sourced from the leading producers in New Zealand, there isn’t a higher quality available.
Recommend inclusion level is up to 30g / 50g per kg base mix, some have also had great success with much higher inclusion rates.
£59.99 – £93.99Select options
This product has multiple variants. The options may be chosen on the product page
Choose from a selection of our fantastic liquid/hydrolysate bundles that we have to offer:
Some top quality hydrolysates in one bundle of your choice, offering some great savings.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
These are great multi-range product, useful for feeds, spod/stick/base mixes etc.
£12.49 – £1,139.99Select options
This product has multiple variants. The options may be chosen on the product page
This soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
£4.49 – £7,949.99Select options
This product has multiple variants. The options may be chosen on the product page
*New supply, this liver powder is slightly finer in texture and contains a higher protein level.
This hydrolysed liver powder is derived from chicken and is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has great palpability and nutritional properties hence being used in the fishing bait industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
£5.99Select options
This product has multiple variants. The options may be chosen on the product page
We are delighted to offer you our premium range of match wafters. Our team has dedicated extensive effort behind the scenes to carefully formulate each flavour enhancer and feed stimulant liquid pack, ensuring exceptional quality and performance.
Our in-house flavour enhancers are meticulously crafted using a blend of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. All our flavours are designed based on taste rather than aroma. Flavour formulations based on scent are created with entirely different chemical compounds, but our focus has always been on delivering flavours that taste pleasant rather than simply smell strong. This is a personal preference, and we stand by our approach.
Moreover, we only produce flavours that are feed-safe. All our products can be included safely in animal feed (free offerings). Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo a proprietary, in-house, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to deeply infuse liquids into every core of each bait:
First stage: Infusion with our in-house amino acid feed stimulant
Second stage: Infusion with our mixed sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade flavour enhancers
These baits are designed to release food signals through the liquid foods and stimulants for an extended period, thanks to our high-quality formulations, as well as trigger a pH shift signal from one of our infused liquids.
We also offer our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£14.99Select options
This product has multiple variants. The options may be chosen on the product page
Another great addition to our frozen selection, Daphnia can be found in all rivers and lakes. It is a highly attractive and irresistible naturally occurring food source for fish. Quietly used by many anglers.
This is completely fresh and should be stored frozen prior to use.
Also Suitable for both fresh water and marine specimens.
Sold in 1kg Blocks.
Great multi-range product, useful for spod mixes/stick mixes/base mixes/Groundbaits/Pellets/Boilies etc.
12mm Pop Ups
£8.48
12mm Pop Ups
Description
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old school Squid & Octopus (White), Old school Squid & Octopus (Fluoro Pink), Old school Squid & Octopus (Fluoro Yellow), Old school Squid & Octopus (Fluoro Orange), Pineapple (Standard Yellow), Spicy Crab & Cheesy garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)
Recently Viewed Products
Hydrolysed Liver Powder (B9)
This hydrolysed liver powder is derived from chicken and is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has great palpability and nutritional properties hence being used in the fishing bait industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
• Protein content: 58-60%
• Fat content: 21%
• Moisture: 4%
Noodle Kicker Long
The extended length, tapered shape and texture of these kickers creates an aggressive hooking mechanism.
The unique double kick means that the hook turns aggressively and then targets the strongest hook-holds inside the carps’ mouth.
Available in Medium (hooks 6-7) and Large (hooks 4-7) in green and brown.
Ultra Spicy Amino & Betaine Booster
£8.48Original price was: £8.48.£6.49Current price is: £6.49. Select options*New & Improved. We have now added our newly sourced 100% soluble feed stimulants (mixed in-house). Over the last few years we have sourced many, many premium quality products from all over the globe, which not only allows us to offer these fantastic products to our customers but also create our own premium formulations & mixes.
Our Amino and Betaine boosters have been formulated to boost all types of hook baits. This ultra spicy booster has an extremely hot kick to it mixed with subtle spicy flavours. These boosters have also been formulated on the thin side to allow the liquid to soak in to the hook baits.
CONTAINS
Great for soaking all types of hook baits.
PVA friendly.
Available in 50ml and 100ml bottles.
Premium Beef Liver powder (Food Grade)
We have been asked over and over again for a pure beef liver powder, ask no more. We have sourced yet again another premium quality product. This 100% pure beef liver powder is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has a whopping 67% protein level along with great palpability and nutritional properties hence being used in the fishing bait/feed industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for feed applications/ spod/stick/base/pellet mixes etc.
Premium Norwegian Fishmeal LT-94
Our premium grade Norwegian Lt-94 Fishmeal is produced from whole blue whiting NOT TRIMMINGS and HEADS which lower quality fishmeal’s contain, some contain a high % of trimmings and heads (ground bone) which will still contain protein but won’t offer the same digestibility to carp. Making this Premium LT-94 far far superior to other available fish meals, it has been treated at much lower drying temperatures allowing the fishmeal to keep a great essential amino acid profile along with its nutritional qualities. With an oil content of around 11% and a protein content of 72% (of which 94% is digestible) LT-94 is the one to choose If you’re looking to make a genuinely high quality fish meal bait.
*Used in all of our in house mixes and boilies.
Recommend inclusion level is up to 40% – (400g) per kg base mix.
• Digestibility: 94%
• Crude protein content: 71%
• Crude lipid content: 11.5% max
• Salt free ash content: 16%
• Salt content: 1%
• Moisture content: 4%
Related Products
Anchovy Concentrate
Anchovy Flavour
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
Full Fat GLM Powder
We are now extremely happy to be able to offer this pure full fat green lipped mussel powder, something we have been asked for more times than we can remember. This pure full fat version offers all the nutrient-rich natural oils alongside the highly attractive, very potent meaty shellfish aroma. This fantastic addictive is packed full of essential amino acids and contains a protein content in excess of 60%, This has been sourced from the leading producers in New Zealand, there isn’t a higher quality available.
Recommend inclusion level is up to 30g / 50g per kg base mix, some have also had great success with much higher inclusion rates.
Zig Rollers – 3 pack (TAZR3)
5L Liquid Hydrolysate Bundles
Choose from a selection of our fantastic liquid/hydrolysate bundles that we have to offer:
Some top quality hydrolysates in one bundle of your choice, offering some great savings.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
These are great multi-range product, useful for feeds, spod/stick/base mixes etc.
Soya Flour FFHT (Bipro 30)
This soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
• Protein content: 38%
• Fat content: 20%
Hydrolysed Liver Powder (CHX)
*New supply, this liver powder is slightly finer in texture and contains a higher protein level.
This hydrolysed liver powder is derived from chicken and is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has great palpability and nutritional properties hence being used in the fishing bait industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
• Protein content: 65%
• Fat content: 19%
• Moisture: 3.7%
8x10mm Match Wafters
We are delighted to offer you our premium range of match wafters. Our team has dedicated extensive effort behind the scenes to carefully formulate each flavour enhancer and feed stimulant liquid pack, ensuring exceptional quality and performance.
Our in-house flavour enhancers are meticulously crafted using a blend of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. All our flavours are designed based on taste rather than aroma. Flavour formulations based on scent are created with entirely different chemical compounds, but our focus has always been on delivering flavours that taste pleasant rather than simply smell strong. This is a personal preference, and we stand by our approach.
Moreover, we only produce flavours that are feed-safe. All our products can be included safely in animal feed (free offerings). Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo a proprietary, in-house, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to deeply infuse liquids into every core of each bait:
These baits are designed to release food signals through the liquid foods and stimulants for an extended period, thanks to our high-quality formulations, as well as trigger a pH shift signal from one of our infused liquids.
We also offer our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product Highlights:
Frozen Daphnia
Another great addition to our frozen selection, Daphnia can be found in all rivers and lakes. It is a highly attractive and irresistible naturally occurring food source for fish. Quietly used by many anglers.
This is completely fresh and should be stored frozen prior to use.
Also Suitable for both fresh water and marine specimens.
Sold in 1kg Blocks.
Great multi-range product, useful for spod mixes/stick mixes/base mixes/Groundbaits/Pellets/Boilies etc.