Related Products
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Pure NHDC Sweetener Powder
£12.49 – £249.99Price range: £12.49 through £249.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageWe have sourced this fantastic pure NHDC sweetener, this has been brought in for use in a wide variety of our premium in house products. This fantastic sweetener has a slight cream taste and is around 1500/1800 times sweeter than table sugar. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).
Recommended inclusion level is around 0.1-0.5g per kg base mix .
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Choc B Flavour
£2.07 – £96.50Price range: £2.07 through £96.50 Select options This product has multiple variants. The options may be chosen on the product pageThis Choc B flavour is chocolate/vanilla that has been used many years ago with great affect by well know anglers. It was mainly used for flavouring prepared particles but can also be used in boilie mixes. This flavour is extremely dark and will penetrate the likes of Tigernuts right through to the core, with it being so dark and penetrating to the core it realises a dark cloud of highly attractive flavour throughout your swim.
Can be used to soak the particles in as well as cooking them, helping to penetrate into the prepared baits. Try starting of with adding 50ml to 5kg of particles and go from there.
Recommended inclusion levels are 6-14ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 6 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a water based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
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Peanut Concentrate
Rated 5.00 out of 5£3.21 – £283.32Price range: £3.21 through £283.32 Select options This product has multiple variants. The options may be chosen on the product pagePeanut flavour. We have tested many different peanut flavours and this one definitely stands out from the rest.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is an oil based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
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Molasses
Rated 5.00 out of 5£2.99 – £675.00Price range: £2.99 through £675.00***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageMolasses is a black syrup which is derived from the sugar processing industry. It is a naturally sweet, slightly liquorice-smelling product. We have opted for lower viscosity molasses which has a higher proportion of liquid co-products, slightly higher protein level and also allows for better handling during the colder months.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
This is PVA friendly.
All our liquid foods are of the highest grade available on the market.
- Moisture: 70%
- Protein: 12%
- Ash: 10%
- Sugar 45%
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Pellet Wafters
£7.07 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
- First stage: Infusion with our in-house amino acid, feed-inducing stimulant
- Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
- Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
- Available in a 12x15mm & 10x12mm wafter
- Come in light brown, medium brown & black colour
- Flavoured with our in-house marine flavour enhancer
- Ultra buoyant
- 3-stage high-pressure vacuum infusion process
- Contains our proprietary 100% soluble amino acid feed stimulant
- Creates a pH shift for additional attraction
- Fully infused to the core with premium-grade flavour enhancers (more info here)
- High attract with prolonged leakage effect
- Slight liquid formulation dusting on some baits
- Not your average hook bait; crafted through an extremely time-consuming infusion process
- Rubberized, user-friendly texture compatible with bait needles
- Approximately 60g per pot, 12x15mm – 60 baits / 10x12mm – 125 baits
- Colours mixed evenly / 12x15mm roughly 20 of each colour / 10x12mm roughly 40 of each colour
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Match Fishing Polo Shirt
£22.91***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium polo shirt come with a contrast tape in the neck and on the side slits, along with being a great fit, soft and comfortable. These also come with an embroidered logo.
Fabric
60% Organic Cotton, 40% Recycled PolyesterWeight200g/m²Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
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Special (K)eramine Liquid
£4.57 – £433.32Price range: £4.57 through £433.32***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageWe have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
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Bait Boost Powder
£10.82 – £27.07Price range: £10.82 through £27.07***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product page* This is now included in all of our in house mixes (ground baits, method mixes and all base mixes)
We have formulated a premium grade additive in-house. It contains a mixture of the highest quality additives available. One being a very high grade, high nucleotide yeast which consists of the cell contents and the cell walls of brewers’ yeast. These are extracted by gentle and effective hydrolysis processes from their natural matrix so that the individual cell components are able to optimally take their full effects and become easily available. This fantastic bait boost powder has also been formulated with two other additives that offer a very, very powerful antibacterial and anti fugal properties. The last two additives are a highly attractive feed stimulant with a mixture of sweetener’s. This is a definite for a long term bait, this will not only offer attraction and improve feed intake but will also help with protection from bacterial infections. This additive offers such a wide range of benefits for the welfare of the fish, helping them thrive, protecting them from disease and improving feed intake.
- Packed full of amino acids, vitamins & trace elements
- Stabilisation of the gastro-intestinal system
- Contains Humulones & Lupulones (α- and β-acids from hops) with antioxidant and bacteriostatic effect
- Formation of an additional protective barrier (biofilm) on the intestinal mucosa (infection barrier)
- Support and relief for the immune system, reducing infections
- Higher growth due to the high bioavailability of nucleic acids, nucleotides and nucleosides
- Increased development and integrity of intestinal tissue
- Contains a mixture of in house sweeteners
- Powerful antibacterial and anti fungal additives included
- Reduced microbial and fungal contamination
- Contains citrus bioflavonoids
Recommended inclusion level is around 1 – 2g per kg base mix .







Flavour Enhancers
£4.33 – £4.57Price range: £4.33 through £4.57
Flavour Enhancers
Description
We are pleased to offer our in-house flavour enhancers in 30ml bottles equipped with a spray lid. These products are not your typical flavours; they have been meticulously formulated using a diverse range of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant. This results in premium, highly attractive flavour enhancers designed to deliver optimal performance.
All our flavours are focused on taste rather than aroma. Unlike formulations based solely on scent—created with completely different chemical compounds—our priority is crafting flavours that taste pleasant and authentic. While preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
These versatile flavour enhancers can be applied across a wide range of uses, including:
All our concentrated flavours are manufactured to the highest grade and quality standards available on the market. As with all concentrated liquids, proper handling—including use in well-ventilated areas and wearing safety glasses—is essential for safety.
Additional information
Bloodworm, Blueberry & Mulberry, Cheesy Garlic & Chilli, Sweet Creamy Nut, Fruit Sense +, GLM & Krill, Marine, Meaty Liver, MSB, Ocean +, Old school Squid & Octopus, Pineapple, Scopex Marine, Spicy Crab & Cheesy garlic, Spicy Pepparami, Sweet Squid, Sweetcorn, Tigernut, Tutti Fruity
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Crunchy Kelp Meal
Kelp Meal will add essential vitamins to finished baits in the form of B12 that is not available in most bait ingredients. It is commonly known that carp love to crunch food items on their back teeth this kelp meal will add that crunch factor to your bait and also improve its overall profile.
Recommend inclusion level is up to 15% – (150g) per kg base mix.