Our Anchovy Extract is made from pure anchovy, this liquid is very thin and soaks in to baits very well. It is a natural salty liquid with a strong aroma.
Great multi-range product, useful for spod/stick/base mixes also goes really well using neat over pellets.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Contains
12% Protein
26% Salt
4% Sugar
All our products are NOT fit for human consumption.
£2.99–£396.49Price range: £2.99 through £396.49Select options
This product has multiple variants. The options may be chosen on the product page
This squid and octopus flavour has a duo of distinctive fish aromas, which gives a extremely pungent aroma you will never forget. This pungent flavour has proven itself with many anglers.
Recommended inclusion levels are 4-8ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 4 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
£3.99–£439.99Price range: £3.99 through £439.99Select options
This product has multiple variants. The options may be chosen on the product page
This roasted peanut meal is is not only a valuable source of quality protein but is also a very attractive ingredient which has a deep nutty aroma with this being roasted it also adds extra flavour and digestibility.
This Peanut Meal can be used in bird food, milk protein or fish meal baits to add a smooth aroma, texture along with great nutritional benefits.
Recommend inclusion level is up to 20% – (200g) per kg base mix.
£5.99–£109.99Price range: £5.99 through £109.99Select options
This product has multiple variants. The options may be chosen on the product page
Black pepper oil is one of the more well known and widely used essential oils, this works well with savoury & fruity flavours, as stated in some of our concentrated flavours, but does also work well on it’s own. It is rich in vitamins and minerals and also helps the digestive system which makes it a terrific addition to long term food bait applications.
Recommended inclusion levels for this essential oil are 2 drops up to 1.5ml (30 drops) per kg base mix.
All our food grade essential oils are 100% natural, without any artificial ingredients. They are the highest quality available on the market..
£8.48Original price was: £8.48.£6.49Current price is: £6.49.Select options
This product has multiple variants. The options may be chosen on the product page
*New & Improved. We have now added our newly sourced 100% soluble feed stimulants (mixed in-house). Over the last few years we have sourced many, many premium quality products from all over the globe, which not only allows us to offer these fantastic products to our customers but also create our own premium formulations & mixes.
Our Amino and Betaine boosters have been formulated to boost all types of hook baits. This ultra Sweet booster gives an extremely sweet taste to any hook bait and is also packed with feed stimulants . These boosters have also been formulated on the thin side to allow the liquid to soak in to the hook baits.
CONTAINS
Betaine & DMPT liquid.
Newly sourced feed stimulants
Natural sweeteners/talin .
In house blend of amino acids and feed stimulants.
£2.84–£699.98Price range: £2.84 through £699.98Select options
This product has multiple variants. The options may be chosen on the product page
This extremely strong crab flavour has an aroma that you will never ever forget. This super pungent essence has proved to be one of the most successful bait flavours ever used on the market. It is a notorious carp catching flavour. It is also particularly effective when used with Black Pepper oil.
Recommended inclusion levels for this concentrate are 3-10ml per kg base mix.The lower level comes through nicely and the high level comes through strong. We have actually tested this concentrate up to 20ml per kg base mix with excellent results.
For high attract pop ups we recommend adding up to 3ml per 1 egg mix.
This concentrate CAN NOT be added to the liquid egg neat, it must be added to the liquid pack first.
Please note: This is a strong flavour so a little goes a long way. Also we would not recommend using in the house as this one has a very very strong aroma.
All our concentrated flavours are of the highest grade/quality available on the market.
£2.99–£194.99Price range: £2.99 through £194.99Select options
This product has multiple variants. The options may be chosen on the product page
This hot Pepperami flavour has an authentic spicy/pepperami aroma, it was a special creation designed for our hot pepperami boilie range and has proven to be a highly effective/successful flavour ever since its release.
Recommended inclusion levels are 3-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 3 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is an oil based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
£5.20–£5.48Price range: £5.20 through £5.48Select options
This product has multiple variants. The options may be chosen on the product page
We are pleased to offer our in-house flavour enhancers in 30ml bottles equipped with a spray lid. These products are not your typical flavours; they have been meticulously formulated using a diverse range of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant. This results in premium, highly attractive flavour enhancers designed to deliver optimal performance.
All our flavours are focused on taste rather than aroma. Unlike formulations based solely on scent—created with completely different chemical compounds—our priority is crafting flavours that taste pleasant and authentic. While preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
These versatile flavour enhancers can be applied across a wide range of uses, including:
Enhancing our in-house range of hook baits
Incorporating into ground baits and method mixes
Flavouring liquids and dyes
Adding to various baits or hook baits
Flavouring pellets
Flavouring liquids and glugs
All our concentrated flavours are manufactured to the highest grade and quality standards available on the market. As with all concentrated liquids, proper handling—including use in well-ventilated areas and wearing safety glasses—is essential for safety.
£2.75–£150.98Price range: £2.75 through £150.98Select options
This product has multiple variants. The options may be chosen on the product page
Maple Cream + flavour. We have been looking for a maple cream that was much more creamier than our original, after testing many we finally found this old school maple cream, used many years ago.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
£4.99–£199.99Price range: £4.99 through £199.99Select options
This product has multiple variants. The options may be chosen on the product page
This fantastic Pure NHDC liquid sweetener is a fantastic addition to any bait or liquid formulation. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).
Recommended inclusion level is around 5 – 10ml per kg base mix.
£2.50–£104.99Price range: £2.50 through £104.99Select options
This product has multiple variants. The options may be chosen on the product page
This Dairy Cream flavour has an superbly smooth, creamy flavour with an irresistibly moreish profile that goes well with a nutty base mix.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is an PG based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
Anchovy Extract (Fish Sauce)
£5.49 – £374.99Price range: £5.49 through £374.99
Anchovy Extract (Fish Sauce)
Description
Our Anchovy Extract is made from pure anchovy, this liquid is very thin and soaks in to baits very well. It is a natural salty liquid with a strong aroma.
Great multi-range product, useful for spod/stick/base mixes also goes really well using neat over pellets.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Contains
Additional information
100L (Pallet order's only), 25L (Pallet order's only), 20L, 5L, 2.5L, 1L, 500ml, 250ml
Recently Viewed Products
Squid And Octopus Concentrate
£2.99 – £396.49Price range: £2.99 through £396.49 Select options This product has multiple variants. The options may be chosen on the product pageThis squid and octopus flavour has a duo of distinctive fish aromas, which gives a extremely pungent aroma you will never forget. This pungent flavour has proven itself with many anglers.
Recommended inclusion levels are 4-8ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 4 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
Roasted Peanut Meal
£3.99 – £439.99Price range: £3.99 through £439.99 Select options This product has multiple variants. The options may be chosen on the product pageThis roasted peanut meal is is not only a valuable source of quality protein but is also a very attractive ingredient which has a deep nutty aroma with this being roasted it also adds extra flavour and digestibility.
This Peanut Meal can be used in bird food, milk protein or fish meal baits to add a smooth aroma, texture along with great nutritional benefits.
Recommend inclusion level is up to 20% – (200g) per kg base mix.
• Protein content: 26%
• Fat content: 46%
• Fibre content: 6%
Related Products
Black Pepper Oil
£5.99 – £109.99Price range: £5.99 through £109.99 Select options This product has multiple variants. The options may be chosen on the product pageBlack pepper oil is one of the more well known and widely used essential oils, this works well with savoury & fruity flavours, as stated in some of our concentrated flavours, but does also work well on it’s own. It is rich in vitamins and minerals and also helps the digestive system which makes it a terrific addition to long term food bait applications.
Recommended inclusion levels for this essential oil are 2 drops up to 1.5ml (30 drops) per kg base mix.
Ultra Sweet Amino & Betaine Booster
£8.48Original price was: £8.48.£6.49Current price is: £6.49. Select options This product has multiple variants. The options may be chosen on the product page*New & Improved. We have now added our newly sourced 100% soluble feed stimulants (mixed in-house). Over the last few years we have sourced many, many premium quality products from all over the globe, which not only allows us to offer these fantastic products to our customers but also create our own premium formulations & mixes.
Our Amino and Betaine boosters have been formulated to boost all types of hook baits. This ultra Sweet booster gives an extremely sweet taste to any hook bait and is also packed with feed stimulants . These boosters have also been formulated on the thin side to allow the liquid to soak in to the hook baits.
CONTAINS
Great for soaking all types of hook baits.
PVA friendly.
Available in 50ml and 100ml bottles.
Monster Crab Concentrate
£2.84 – £699.98Price range: £2.84 through £699.98 Select options This product has multiple variants. The options may be chosen on the product pageThis extremely strong crab flavour has an aroma that you will never ever forget. This super pungent essence has proved to be one of the most successful bait flavours ever used on the market. It is a notorious carp catching flavour. It is also particularly effective when used with Black Pepper oil.
Recommended inclusion levels for this concentrate are 3-10ml per kg base mix.The lower level comes through nicely and the high level comes through strong. We have actually tested this concentrate up to 20ml per kg base mix with excellent results.
For high attract pop ups we recommend adding up to 3ml per 1 egg mix.
This concentrate CAN NOT be added to the liquid egg neat, it must be added to the liquid pack first.
Please note: This is a strong flavour so a little goes a long way. Also we would not recommend using in the house as this one has a very very strong aroma.
All our concentrated flavours are of the highest grade/quality available on the market.
Hot Pepperami Concentrate
£2.99 – £194.99Price range: £2.99 through £194.99 Select options This product has multiple variants. The options may be chosen on the product pageThis hot Pepperami flavour has an authentic spicy/pepperami aroma, it was a special creation designed for our hot pepperami boilie range and has proven to be a highly effective/successful flavour ever since its release.
Recommended inclusion levels are 3-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 3 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is an oil based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
Flavour Enhancers
£5.20 – £5.48Price range: £5.20 through £5.48 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer our in-house flavour enhancers in 30ml bottles equipped with a spray lid. These products are not your typical flavours; they have been meticulously formulated using a diverse range of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant. This results in premium, highly attractive flavour enhancers designed to deliver optimal performance.
All our flavours are focused on taste rather than aroma. Unlike formulations based solely on scent—created with completely different chemical compounds—our priority is crafting flavours that taste pleasant and authentic. While preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
These versatile flavour enhancers can be applied across a wide range of uses, including:
All our concentrated flavours are manufactured to the highest grade and quality standards available on the market. As with all concentrated liquids, proper handling—including use in well-ventilated areas and wearing safety glasses—is essential for safety.
Maple Cream + (NEW)
£2.75 – £150.98Price range: £2.75 through £150.98 Select options This product has multiple variants. The options may be chosen on the product pageMaple Cream + flavour. We have been looking for a maple cream that was much more creamier than our original, after testing many we finally found this old school maple cream, used many years ago.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
Pure NHDC Liquid Sweetener
£4.99 – £199.99Price range: £4.99 through £199.99 Select options This product has multiple variants. The options may be chosen on the product pageThis fantastic Pure NHDC liquid sweetener is a fantastic addition to any bait or liquid formulation. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).
Recommended inclusion level is around 5 – 10ml per kg base mix.
Dairy Cream Concentrate
This Dairy Cream flavour has an superbly smooth, creamy flavour with an irresistibly moreish profile that goes well with a nutty base mix.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is an PG based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.