We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£7.49Select options
This product has multiple variants. The options may be chosen on the product page
*Creamy Nut NDHC, Amino & Betaine Flavour Enhancer is part of our Sweet Creamy Nut Range.
Designed to deliver instant attraction to any bait, this formulation combines betaine anhydrous, amino acids, and pure NHDC to create a highly effective, feed-inducing liquid stimulant. Enhanced with our premium-grade, in-house flavour enhancers, it provides even more immediate appeal. Formulated with a thinner consistency, it soaks into bait rapidly and thoroughly—making it a bait’s best friend and one that fish will find hard to ignore.
Usage Instructions:
Shake well before use
PVA-friendly
Applications:
Soaking baits and hook baits
ZIG foam
Adding to ground baits and method mixes
Coating boilies and pellets
Product Highlights:
Contains our premium-grade, in-house flavour enhancers (more info here)
Contains betaine anhydrous for additional attraction
Includes corn syrup for added sweetness and dispersion
£5.49–£2,199.99Price range: £5.49 through £2,199.99Select options
This product has multiple variants. The options may be chosen on the product page
Our NEWLY SOURCED premium squid hydrolysate has been formulated using 100% pure squid and has a much, much stronger aroma. It is also much more soluble and jet black in colour. Yet another hydrolysate liquid we have been lucky enough to source from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. This world wide multi-billon pound company produce only the best nutritional and extremely attractive hydrolysates available. This absolutely outstanding ultra soluble hydrolysate is packed with free form amino acids and also offers great palpability which in turn gives a much higher feed intake.
These premium hydrolysate liquids go through an intense 5 stage process, where carefully selected natural enzymes are used to completely break down the protein into single amino acids, creating an ultra soluble and palatable hydrolysate. A good way to check the quality of the hydrolysate is to mix it in water. The hydrolysate should fully dissolve, leaving no deposits sitting at the bottom, once settled.
Great multi-range product, useful for spod/stick/base mixes/animal feeds etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
£42.99Original price was: £42.99.£32.99Current price is: £32.99.Select options
This product has multiple variants. The options may be chosen on the product page
We have managed to source some fantastic liquid egg. This fresh liquid egg has been made from newly laid fresh hen eggs and hasn’t been produced from seconds (hen eggs that have been cracked or broken). The liquid is quickly produced then blast frozen giving a rough self life of 5/7 days if kept refrigerated once defrosted. Our liquid bait preserve can be added (mixed together thoroughly) once defrosted extending shelf life.
This will leave our warehouse fully frozen and will take over 36hours to fully defrost.
We do ship all our goods on a next day service but please do bear in mind that courier delays do happen from time to time.
Over recent years, we have dedicated significant effort to sourcing the highest quality ingredients, liquids, and additives from around the globe. Many of our new products are now exclusive to AA Baits, enabling us to formulate and offer superior, premium quality in-house blends that stand out in the market. We maintain a select few proprietary ingredients, giving our mixes a distinct advantage over competitors.
To ensure all our customers receive a premium product at a fair price, we operate on a direct-to-consumer basis. This approach eliminates middlemen, allowing us to utilize our finest ingredients and stimulants at optimal levels, ensuring maximum efficacy and value.
If you are looking for an out and out premium grade basemix, look no further. This particular basemix is based on a time-tested recipe we have been asked to supply for a couple of years. Our own unique version of this formulation incorporates a selection of our in-house made ingredients, enhancing an already exceptional recipe. By combining our Premium-grade LT-94 fishmeal with 100% soluble Actifish fishmeal, along with an additional in-house soluble fishmeal and fish additive, we’ve created an extraordinarily premium grade fishmeal basemix.
Complemented by an extensive array of high-end ingredients and additives, this mix is designed to maximize attraction and nutritional value. Our in-house bait boost powder, formulated for both attraction and nutritional benefits, has been included to promote growth, health, long-term food signals and feeding response. We believe this will quickly become a staple in our range, one that we find ourselves producing in large quantities, struggling to meet demand same as all our other basemixes.
Contains:
Premium Grade LT-94 Fishmeal (100% blue whiting, no trimmings)
Use approximately 9 eggs per kilogram of dry base mix for optimal binding. This base mix will produce dark brown/deep red boilies.
Our base mixes are tried, tested, and consistently roll perfectly. We exclusively utilize high-quality ingredients, carefully balanced at their optimal levels to produce an excellent food source. This ensures the bait remains highly attractive and nutritionally rich, encouraging fish to return as they become familiar with its benefits.
Tip: When creating your own boilies, consider leaving some unboiled. Unboiled baits retain more nutrients and soluble attractors, leading to faster dispersal and increased feeding activity in your swim. These baits should be stored in a bucket or container to prevent damage once dried. Keep in mind, unboiled baits will not be as hard, so they are best suited for use with a throwing stick.
£9.98–£49.99Price range: £9.98 through £49.99Select options
This product has multiple variants. The options may be chosen on the product page
This powerful squid addarome + powder packs a powerful punch (caution when opening in confined spaces, especially in you’re home). This is an old time classic Squid & octopus flavoured powder and aids with palatability. When using in conjunction with flavours/additives we recommend keeping to the lower side of the inclusion levels.
Recommended inclusion level is around 2-10g per kg base mix.
£12.98–£32.48Price range: £12.98 through £32.48Select options
This product has multiple variants. The options may be chosen on the product page
* This is now included in all of our in house mixes (ground baits, method mixes and all base mixes)
We have formulated a premium grade additive in-house. It contains a mixture of the highest quality additives available. One being a very high grade, high nucleotide yeast which consists of the cell contents and the cell walls of brewers’ yeast. These are extracted by gentle and effective hydrolysis processes from their natural matrix so that the individual cell components are able to optimally take their full effects and become easily available. This fantastic bait boost powder has also been formulated with two other additives that offer a very, very powerful antibacterial and anti fugal properties. The last two additives are a highly attractive feed stimulant with a mixture of sweetener’s. This is a definite for a long term bait, this will not only offer attraction and improve feed intake but will also help with protection from bacterial infections. This additive offers such a wide range of benefits for the welfare of the fish, helping them thrive, protecting them from disease and improving feed intake.
Packed full of amino acids, vitamins & trace elements
Stabilisation of the gastro-intestinal system
Contains Humulones & Lupulones (α- and β-acids from hops) with antioxidant and bacteriostatic effect
Formation of an additional protective barrier (biofilm) on the intestinal mucosa (infection barrier)
Support and relief for the immune system, reducing infections
Higher growth due to the high bioavailability of nucleic acids, nucleotides and nucleosides
Increased development and integrity of intestinal tissue
Contains a mixture of in house sweeteners
Powerful antibacterial and anti fungal additives included
Reduced microbial and fungal contamination
Contains citrus bioflavonoids
Recommended inclusion level is around 1 – 2g per kg base mix .
£7.49–£104.99Price range: £7.49 through £104.99Select options
This product has multiple variants. The options may be chosen on the product page
Over the last few years, we have worked tremendously hard sourcing only the highest quality ingredients, liquids, and additives available from all over the globe. Many of our new products are now exclusive to AA Baits, which allows us to formulate and offer the very best, premium quality in-house mixes, available on the market. That being said, we do keep a handful of specially sourced products close to our chest, making our mixes stand out from the rest 😉. In order for all our customers to receive a premium mix at a very fair price, we have always supplied direct. Cutting out the middle man allows us to operate using all our finest ingredients and stimulants. This also allows our finest products to be used at optimal levels.
These premium grade stick & bag mixes have been formulated with the highest quaintly ingredients and additives available. This mix has been crammed with a variety of premium grade fishmeal’s, some being 100% soluble adding instant attraction, if this isn’t enough we have also added Full fat GLM & Premium grade PET krill meal.We have also incorporated some semi buoyant ingredients allowing the mix to leave a trail of attraction through the water column, along with some of our in-house mini ultra mix pellet which offers a whopping 9 different pellets all with different break down times, keeping the fish grubbing around. One new bait boost powder is also incorporated offering fantastic nutrition, attraction & powerful antioxidant properties. This isn’t your usual mix.
£4.99Select options
This product has multiple variants. The options may be chosen on the product page
These premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
Stabilised, shelf-life paste
Contains our premium-grade flavour enhancers (more info here)
12mm Pop Ups
£8.48
12mm Pop Ups
Description
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old school Squid & Octopus (White), Old school Squid & Octopus (Fluoro Pink), Old school Squid & Octopus (Fluoro Yellow), Old school Squid & Octopus (Fluoro Orange), Pineapple & N-Butyric (Standard Yellow), Spicy Crab & Cheesy garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)
Related Products
NHDC, Amino & Betaine Flavour Enhancer
£7.49 Select options This product has multiple variants. The options may be chosen on the product page*Creamy Nut NDHC, Amino & Betaine Flavour Enhancer is part of our Sweet Creamy Nut Range.
Designed to deliver instant attraction to any bait, this formulation combines betaine anhydrous, amino acids, and pure NHDC to create a highly effective, feed-inducing liquid stimulant. Enhanced with our premium-grade, in-house flavour enhancers, it provides even more immediate appeal. Formulated with a thinner consistency, it soaks into bait rapidly and thoroughly—making it a bait’s best friend and one that fish will find hard to ignore.
Usage Instructions:
Applications:
Product Highlights:
Available in: 250ml bottles.
Squid Hydrolysate (Newly Sourced)
£5.49 – £2,199.99Price range: £5.49 through £2,199.99 Select options This product has multiple variants. The options may be chosen on the product pageOur NEWLY SOURCED premium squid hydrolysate has been formulated using 100% pure squid and has a much, much stronger aroma. It is also much more soluble and jet black in colour. Yet another hydrolysate liquid we have been lucky enough to source from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. This world wide multi-billon pound company produce only the best nutritional and extremely attractive hydrolysates available. This absolutely outstanding ultra soluble hydrolysate is packed with free form amino acids and also offers great palpability which in turn gives a much higher feed intake.
These premium hydrolysate liquids go through an intense 5 stage process, where carefully selected natural enzymes are used to completely break down the protein into single amino acids, creating an ultra soluble and palatable hydrolysate. A good way to check the quality of the hydrolysate is to mix it in water. The hydrolysate should fully dissolve, leaving no deposits sitting at the bottom, once settled.
Great multi-range product, useful for spod/stick/base mixes/animal feeds etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
Fresh Liquid Egg (Frozen)
£42.99Original price was: £42.99.£32.99Current price is: £32.99. Select options This product has multiple variants. The options may be chosen on the product pageWe have managed to source some fantastic liquid egg. This fresh liquid egg has been made from newly laid fresh hen eggs and hasn’t been produced from seconds (hen eggs that have been cracked or broken). The liquid is quickly produced then blast frozen giving a rough self life of 5/7 days if kept refrigerated once defrosted. Our liquid bait preserve can be added (mixed together thoroughly) once defrosted extending shelf life.
Spicy-Tropaminamino-Fishmeal Basemix
£7.49 – £1,449.99Price range: £7.49 through £1,449.99 Select options This product has multiple variants. The options may be chosen on the product pageOur fishmeal-based mixes feature our renowned Premium Grade Norwegian LT-94 fishmeal.
Over recent years, we have dedicated significant effort to sourcing the highest quality ingredients, liquids, and additives from around the globe. Many of our new products are now exclusive to AA Baits, enabling us to formulate and offer superior, premium quality in-house blends that stand out in the market. We maintain a select few proprietary ingredients, giving our mixes a distinct advantage over competitors.
To ensure all our customers receive a premium product at a fair price, we operate on a direct-to-consumer basis. This approach eliminates middlemen, allowing us to utilize our finest ingredients and stimulants at optimal levels, ensuring maximum efficacy and value.
If you are looking for an out and out premium grade basemix, look no further. This particular basemix is based on a time-tested recipe we have been asked to supply for a couple of years. Our own unique version of this formulation incorporates a selection of our in-house made ingredients, enhancing an already exceptional recipe. By combining our Premium-grade LT-94 fishmeal with 100% soluble Actifish fishmeal, along with an additional in-house soluble fishmeal and fish additive, we’ve created an extraordinarily premium grade fishmeal basemix.
Complemented by an extensive array of high-end ingredients and additives, this mix is designed to maximize attraction and nutritional value. Our in-house bait boost powder, formulated for both attraction and nutritional benefits, has been included to promote growth, health, long-term food signals and feeding response. We believe this will quickly become a staple in our range, one that we find ourselves producing in large quantities, struggling to meet demand same as all our other basemixes.
Contains:
Use approximately 9 eggs per kilogram of dry base mix for optimal binding. This base mix will produce dark brown/deep red boilies.
Our base mixes are tried, tested, and consistently roll perfectly. We exclusively utilize high-quality ingredients, carefully balanced at their optimal levels to produce an excellent food source. This ensures the bait remains highly attractive and nutritionally rich, encouraging fish to return as they become familiar with its benefits.
Tip: When creating your own boilies, consider leaving some unboiled. Unboiled baits retain more nutrients and soluble attractors, leading to faster dispersal and increased feeding activity in your swim. These baits should be stored in a bucket or container to prevent damage once dried. Keep in mind, unboiled baits will not be as hard, so they are best suited for use with a throwing stick.
Squid Addarome + Powder
£9.98 – £49.99Price range: £9.98 through £49.99 Select options This product has multiple variants. The options may be chosen on the product pageThis powerful squid addarome + powder packs a powerful punch (caution when opening in confined spaces, especially in you’re home). This is an old time classic Squid & octopus flavoured powder and aids with palatability. When using in conjunction with flavours/additives we recommend keeping to the lower side of the inclusion levels.
Recommended inclusion level is around 2-10g per kg base mix.
Bait Boost Powder
£12.98 – £32.48Price range: £12.98 through £32.48 Select options This product has multiple variants. The options may be chosen on the product page* This is now included in all of our in house mixes (ground baits, method mixes and all base mixes)
We have formulated a premium grade additive in-house. It contains a mixture of the highest quality additives available. One being a very high grade, high nucleotide yeast which consists of the cell contents and the cell walls of brewers’ yeast. These are extracted by gentle and effective hydrolysis processes from their natural matrix so that the individual cell components are able to optimally take their full effects and become easily available. This fantastic bait boost powder has also been formulated with two other additives that offer a very, very powerful antibacterial and anti fugal properties. The last two additives are a highly attractive feed stimulant with a mixture of sweetener’s. This is a definite for a long term bait, this will not only offer attraction and improve feed intake but will also help with protection from bacterial infections. This additive offers such a wide range of benefits for the welfare of the fish, helping them thrive, protecting them from disease and improving feed intake.
Recommended inclusion level is around 1 – 2g per kg base mix .
Ultimate Fish Stick & Bag Mix
£7.49 – £104.99Price range: £7.49 through £104.99 Select options This product has multiple variants. The options may be chosen on the product pageOver the last few years, we have worked tremendously hard sourcing only the highest quality ingredients, liquids, and additives available from all over the globe. Many of our new products are now exclusive to AA Baits, which allows us to formulate and offer the very best, premium quality in-house mixes, available on the market. That being said, we do keep a handful of specially sourced products close to our chest, making our mixes stand out from the rest 😉. In order for all our customers to receive a premium mix at a very fair price, we have always supplied direct. Cutting out the middle man allows us to operate using all our finest ingredients and stimulants. This also allows our finest products to be used at optimal levels.
These premium grade stick & bag mixes have been formulated with the highest quaintly ingredients and additives available. This mix has been crammed with a variety of premium grade fishmeal’s, some being 100% soluble adding instant attraction, if this isn’t enough we have also added Full fat GLM & Premium grade PET krill meal.We have also incorporated some semi buoyant ingredients allowing the mix to leave a trail of attraction through the water column, along with some of our in-house mini ultra mix pellet which offers a whopping 9 different pellets all with different break down times, keeping the fish grubbing around. One new bait boost powder is also incorporated offering fantastic nutrition, attraction & powerful antioxidant properties. This isn’t your usual mix.
Contains
Cost per kg
Premium Paste
£4.99 Select options This product has multiple variants. The options may be chosen on the product pageThese premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features: