We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£5.48–£519.98Price range: £5.48 through £519.98Select options
This product has multiple variants. The options may be chosen on the product page
We have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
£44.99Select options
This product has multiple variants. The options may be chosen on the product page
Please be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium hoodies are seriously soft inside and out making them extremely comfortable and come with an embroidered logo.
Fabric
50% Organic Cotton, 50% Recycled Polyester
Weight
280g/m²
Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
£10.99–£649.99Price range: £10.99 through £649.99Select options
This product has multiple variants. The options may be chosen on the product page
*Once opened this liquid will start to ferment if not kept in a cool place out of direct sunlight.
We are really happy to be able to offer this fantastic sweetcorn liquid, something we have been asked for over and over again. Sweetcorn needs no introduction, it is a fantastic visual and packed with highly attractive natural sugars. Our sweetcorn liquid is thick, gloopy and contains various sweetcorn sized particles creating a sweet milky cloud. Another liquid that will soon be a favourite for many.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
£7.99Select options
This product has multiple variants. The options may be chosen on the product page
*Nutty 3 IN 1 Liquid is part of our Sweet Creamy Nut Range.
Designed to generate a large, dispersing cloud of liquid food attraction, this formulation incorporates oils to ensure the cloud not only spreads horizontally across the lakebed but also rises vertically, maximizing attraction in any direction. These highly attractive cloud liquids are enhanced with our premium-grade, feed-safe flavour enhancers, and additionally contain our 100% soluble, in-house amino acid feed stimulant—making them extremely enticing to fish.
Usage Instructions:
Shake well before use
PVA-friendly
Applications:
Soaking baits and hook baits
ZIG foam
Adding to ground baits and method mixes
Coating boilies and pellets
Product Highlights:
Creates a highly visible and enticing cloud of liquid food
Contains our premium-grade, in-house flavour enhancers (more info here)
Climbs vertically and disperses horizontally across the lakebed
Includes our in-house 100% soluble amino acid feed stimulant
£4.80–£167.48Price range: £4.80 through £167.48Select options
This product has multiple variants. The options may be chosen on the product page
Our new Stealthline range! We have worked tremendously hard sourcing only the highest quality ingredients, liquids, and additives available from all over the globe. Many of our new products are now exclusive to AA Baits, which allows us to formulate and offer the very best, premium quality in-house mixes, available on the market. That being said, we do keep a handful of specially sourced products close to our chest, making our mixes stand out from the rest 😉. In order for all our customers to receive a premium mix at a very fair price, we have always supplied direct. Cutting out the middle man allows us to operate using all our finest ingredients and stimulants. This also allows our finest products to be used at optimal levels.
Stealthline Super-Sect Natural & Dark mixes are a finely milled non-fishmeal groundbait. These have been formulated with the finest BSF (British solider fly) meal available, along with a mixture of highly attractive additives, mixed spices, cream enhancers, milk powders, our in-house bait boost powder & feed stimulants. Our BSF meal has been sourced from a biotechnology company, and leading insect producer for animal and plant nutrition. To do so, they chose to develop a unique and pioneering technology to rear and transform the Hermetia illucens (Black Soldier Fly) for animal and plant nutrition. More than 100 types of co-products evaluated and 200 recipes tested in order to design the substrate that today perfectly meets the nutritional needs of the larvae at each stage of development (Make sure your supply has been fed correctly & isn’t being fed any old waste). High in protein, healthy fats, and essential vitamins, it offers numerous environmental benefits, including reduced greenhouse gas emissions and lower land use. Rest assured our supplier is the leading manufacture of BSF products, their biotechnology facility is the largest BSF production plant in the world, with sections that could be mistaken for a science laboratory. Cutting edge R&D (Research & Development) never stops, over £10M has been invested in this department alone, over the last 4 years. Our supplier is serious about delivering the highest quality BSF products available on the planet just like we are serious about producing premium grade products. It has been designed to hold together allowing it to reach the bottom of the lake bed before it starts to breakdown. Can be balled, cupped, used in method feeder, used as a stick mix or as a paste.
This is designed by match anglers for match anglers and is perfect for venues when a non-fishmeal bait is needed.
Contains
Premium BSF Meal
In-house blend of spices & chilli powder
In house bait boost powder
In house blend of high end milk proteins
Ground pellet powder
Newly sourced feed stimulants
Betaine
Kermaine HD Powder
Spirulina
Nut products
Also
High in protein
Ultra soluble hydro powders
Rich in valuable food source
Great for F1’s, carp, bream, tench
Packed with attraction & feed stimulants
Packed with amino acids
Cost per kg
1kg – £4.80/kg
5kg – £3.80/kg
20kg – £3.12/kg
60kg – £2.78/kg
Tips
Remember our sweet whey powder can be used to add binding to any mix. Start by adding 5% – 50g per kg mix, you can then adjust accordingly. Adding more will increase the binding, vice versa adding less will decrease the break down time. This is to be added to the dry mix, then mixed very well before wetting.
We recommend slowly adding water/liquid additives to any mix, be careful not to add too much water. A nice fluffy texture that still breaks down is ideal. Too much water can make a mix go hard. More water can always be added if required, but it can’t be removed.
1L pump spray bottle is ideal for wetting mixes, also great for mixing liquid additives with water before wetting mix.
Once desired texture is achieved keep in an air tight bucket/container, this helps stop it from drying out.
£12.49–£1,139.99Price range: £12.49 through £1,139.99Select options
This product has multiple variants. The options may be chosen on the product page
This soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
£5.48–£149.99Price range: £5.48 through £149.99Select options
This product has multiple variants. The options may be chosen on the product page
We have sourced a new intense sweetener which contains a unique blend of natural sweeteners, flavour enhancers & talin, creating a fantastic additive for taking a bitter edge of any bait/feed, greatly enhancing palatability. Inclusion levels depend on other ingredients in the mix and the initial strength of bitterness in the bait. A suitable starting point for inclusion is 0.05%, therefore equating to 1kg of dry mix requiring 0.5g of sweetener. It is advisable to use the minimum amount of sweetener required to balance the bait sweet/bitter taste.
Dosage direction per kg dry mix: 0.5 – 2g per kg base mix.
Product character: white or almost white odourless powder. Water soluble in water, intense sweet taste, heat stable.
£42.99Original price was: £42.99.£32.99Current price is: £32.99.Select options
This product has multiple variants. The options may be chosen on the product page
We have managed to source some fantastic liquid egg. This fresh liquid egg has been made from newly laid fresh hen eggs and hasn’t been produced from seconds (hen eggs that have been cracked or broken). The liquid is quickly produced then blast frozen giving a rough self life of 5/7 days if kept refrigerated once defrosted. Our liquid bait preserve can be added (mixed together thoroughly) once defrosted extending shelf life.
This will leave our warehouse fully frozen and will take over 36hours to fully defrost.
We do ship all our goods on a next day service but please do bear in mind that courier delays do happen from time to time.
12mm Pop Ups
£8.48
12mm Pop Ups
Description
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old school Squid & Octopus (White), Old school Squid & Octopus (Fluoro Pink), Old school Squid & Octopus (Fluoro Yellow), Old school Squid & Octopus (Fluoro Orange), Pineapple & N-Butyric (Standard Yellow), Spicy Crab & Cheesy garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)
Related Products
Special (K)eramine Liquid
£5.48 – £519.98Price range: £5.48 through £519.98 Select options This product has multiple variants. The options may be chosen on the product pageWe have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
Match Fishing Hoodies
£44.99 Select options This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium hoodies are seriously soft inside and out making them extremely comfortable and come with an embroidered logo.
50% Organic Cotton, 50% Recycled Polyester
Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
Sweetcorn Liquid
£10.99 – £649.99Price range: £10.99 through £649.99 Select options This product has multiple variants. The options may be chosen on the product page*Once opened this liquid will start to ferment if not kept in a cool place out of direct sunlight.
We are really happy to be able to offer this fantastic sweetcorn liquid, something we have been asked for over and over again. Sweetcorn needs no introduction, it is a fantastic visual and packed with highly attractive natural sugars. Our sweetcorn liquid is thick, gloopy and contains various sweetcorn sized particles creating a sweet milky cloud. Another liquid that will soon be a favourite for many.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
3 IN 1 Liquids
£7.99 Select options This product has multiple variants. The options may be chosen on the product page*Nutty 3 IN 1 Liquid is part of our Sweet Creamy Nut Range.
Designed to generate a large, dispersing cloud of liquid food attraction, this formulation incorporates oils to ensure the cloud not only spreads horizontally across the lakebed but also rises vertically, maximizing attraction in any direction. These highly attractive cloud liquids are enhanced with our premium-grade, feed-safe flavour enhancers, and additionally contain our 100% soluble, in-house amino acid feed stimulant—making them extremely enticing to fish.
Usage Instructions:
Applications:
Product Highlights:
Available in: 250ml bottles.
Stealtline Super-Sect Mix
£4.80 – £167.48Price range: £4.80 through £167.48 Select options This product has multiple variants. The options may be chosen on the product pageOur new Stealthline range! We have worked tremendously hard sourcing only the highest quality ingredients, liquids, and additives available from all over the globe. Many of our new products are now exclusive to AA Baits, which allows us to formulate and offer the very best, premium quality in-house mixes, available on the market. That being said, we do keep a handful of specially sourced products close to our chest, making our mixes stand out from the rest 😉. In order for all our customers to receive a premium mix at a very fair price, we have always supplied direct. Cutting out the middle man allows us to operate using all our finest ingredients and stimulants. This also allows our finest products to be used at optimal levels.
Stealthline Super-Sect Natural & Dark mixes are a finely milled non-fishmeal groundbait. These have been formulated with the finest BSF (British solider fly) meal available, along with a mixture of highly attractive additives, mixed spices, cream enhancers, milk powders, our in-house bait boost powder & feed stimulants. Our BSF meal has been sourced from a biotechnology company, and leading insect producer for animal and plant nutrition. To do so, they chose to develop a unique and pioneering technology to rear and transform the Hermetia illucens (Black Soldier Fly) for animal and plant nutrition. More than 100 types of co-products evaluated and 200 recipes tested in order to design the substrate that today perfectly meets the nutritional needs of the larvae at each stage of development (Make sure your supply has been fed correctly & isn’t being fed any old waste). High in protein, healthy fats, and essential vitamins, it offers numerous environmental benefits, including reduced greenhouse gas emissions and lower land use. Rest assured our supplier is the leading manufacture of BSF products, their biotechnology facility is the largest BSF production plant in the world, with sections that could be mistaken for a science laboratory. Cutting edge R&D (Research & Development) never stops, over £10M has been invested in this department alone, over the last 4 years. Our supplier is serious about delivering the highest quality BSF products available on the planet just like we are serious about producing premium grade products. It has been designed to hold together allowing it to reach the bottom of the lake bed before it starts to breakdown. Can be balled, cupped, used in method feeder, used as a stick mix or as a paste.
This is designed by match anglers for match anglers and is perfect for venues when a non-fishmeal bait is needed.
Contains
Also
Cost per kg
Tips
Soya Flour FFHT (Bipro 30)
£12.49 – £1,139.99Price range: £12.49 through £1,139.99 Select options This product has multiple variants. The options may be chosen on the product pageThis soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
• Protein content: 38%
• Fat content: 20%
IntensiSweet +
£5.48 – £149.99Price range: £5.48 through £149.99 Select options This product has multiple variants. The options may be chosen on the product pageWe have sourced a new intense sweetener which contains a unique blend of natural sweeteners, flavour enhancers & talin, creating a fantastic additive for taking a bitter edge of any bait/feed, greatly enhancing palatability. Inclusion levels depend on other ingredients in the mix and the initial strength of bitterness in the bait. A suitable starting point for inclusion is 0.05%, therefore equating to 1kg of dry mix requiring 0.5g of sweetener. It is advisable to use the minimum amount of sweetener required to balance the bait sweet/bitter taste.
Dosage direction per kg dry mix: 0.5 – 2g per kg base mix.
Product character: white or almost white odourless powder. Water soluble in water, intense sweet taste, heat stable.
Fresh Liquid Egg (Frozen)
£42.99Original price was: £42.99.£32.99Current price is: £32.99. Select options This product has multiple variants. The options may be chosen on the product pageWe have managed to source some fantastic liquid egg. This fresh liquid egg has been made from newly laid fresh hen eggs and hasn’t been produced from seconds (hen eggs that have been cracked or broken). The liquid is quickly produced then blast frozen giving a rough self life of 5/7 days if kept refrigerated once defrosted. Our liquid bait preserve can be added (mixed together thoroughly) once defrosted extending shelf life.