Related Products
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Hydrolysed Liver Powder (CHX)
£4.49 – £7,949.99Price range: £4.49 through £7,949.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product page*New supply, this liver powder is slightly finer in texture and contains a higher protein level.
This hydrolysed liver powder is derived from chicken and is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has great palpability and nutritional properties hence being used in the fishing bait industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
• Protein content: 65%
• Fat content: 19%
• Moisture: 3.7% -
Flavour Enhancers
£4.33 – £4.57Price range: £4.33 through £4.57 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer our in-house flavour enhancers in 30ml bottles equipped with a spray lid. These products are not your typical flavours; they have been meticulously formulated using a diverse range of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant. This results in premium, highly attractive flavour enhancers designed to deliver optimal performance.
All our flavours are focused on taste rather than aroma. Unlike formulations based solely on scent—created with completely different chemical compounds—our priority is crafting flavours that taste pleasant and authentic. While preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
These versatile flavour enhancers can be applied across a wide range of uses, including:
- Enhancing our in-house range of hook baits
- Incorporating into ground baits and method mixes
- Flavouring liquids and dyes
- Adding to various baits or hook baits
- Flavouring pellets
- Flavouring liquids and glugs
All our concentrated flavours are manufactured to the highest grade and quality standards available on the market. As with all concentrated liquids, proper handling—including use in well-ventilated areas and wearing safety glasses—is essential for safety.
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Amino Anhydrous Stim
£8.99 – £424.99Price range: £8.99 through £424.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThis Amino Anhydrous stim is a totally natural Betaine liquid and is one of the best examples on the market today. Due to the liquid being natural, unlike its synthetic counterpart, it cannot be overdone and fish go absolutely mad for the stuff. We have also incorporated minamino & fruit amino into this already highly attractive natural betaine liquid. This liquid is one not to be missed, can be used for soaking boilies, hook baits and floaters.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
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Shrimp Meal
£4.10 – £358.75Price range: £4.10 through £358.75***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageOur high quality Shrimp Meal contains a blend of shell and shrimp heads, which are then cooked and ground to form a meal. Produced from a sustainable source providing a fantastic 55% protein. Due to the light nature of this product we advise to keep to our max inclusion level.
Recommend inclusion level is up to 10% – (100g) per kg base mix, depending upon the other ingredients used.
- Crude Protein : 55%
- Fat : 9%
- Calcium : 4%
- Moisture : 10%
- Ash Content : 27%
- Soluble Protein :20%
- Lysine : 2.5%
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Blueberry Concentrate
£2.33 – £30.41Price range: £2.33 through £30.41 Select options This product has multiple variants. The options may be chosen on the product pageOur Blueberry Flavour Concentrate is a premium-quality, PG-based flavour designed specifically for carp bait making. Bursting with a rich, fruity blueberry profile, this highly concentrated flavour creates a distinctive aroma that stands out in the water, making it ideal for boilies, pop-ups, wafters, hook baits, glugs and liquid attractors.
Carefully formulated using nature-identical flavourings, it delivers both an authentic blueberry taste and a long-lasting fruity aroma, helping you create highly attractive carp baits for use all year round.
Recommended Inclusion Rates
For boilie base mixes, we recommend using 5–10ml per kg of base mix. If you’re using this flavour for the first time, make a small test batch and begin at the lower inclusion rate before increasing to suit your preferred flavour intensity.
For high-attract pop-ups and wafters, use up to 5ml per 1 egg mix. As every bait recipe is different, don’t hesitate to experiment until you achieve the perfect balance of flavour and attraction.
Blueberry Flavour for Glugs & Liquid Attractors
Our Blueberry Flavour Concentrate is ideal for making your own carp glugs, bait soaks and liquid attractors.
We recommend an inclusion rate of 2–5% (5–12ml per 250ml of liquid). Start at the lower rate and increase gradually until you achieve the desired aroma and flavour profile.
Hook Bait Booster Guide
For boosted hook baits, dilute the Blueberry Flavour Concentrate with our PVA Friendly Betaine Liquid, DMPT Liquid, or Glycerine (available in our Liquid Foods range).
A recommended starting point is 5% flavour (12ml per 250ml of booster liquid). This can be increased to create a stronger attractor if required. You can also combine the flavour with liquid foods, amino blends and other attractants to produce your own customised hook bait booster.
Premium Quality Blueberry Flavour
Unlike many bait flavours that focus primarily on aroma, our Blueberry Flavour Concentrate has been carefully developed to provide both an appetising blueberry taste and a rich fruity scent. This balanced formulation produces an attractive flavour profile that carp can detect, making it an excellent addition to homemade carp baits.
Suitable For
- Boilies
- Pop-Ups
- Wafters
- Hook Baits
- Glugs
- Liquid Attractors
- Bait Soaks
- Stick Mixes
- Groundbait
Safety Information
All of our concentrated bait flavours are manufactured using premium-quality ingredients. As with all concentrated flavours and liquids, use in a well-ventilated area and always wear suitable eye protection when handling.
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Crunchy Sweet Cereal Crumb
£7.99 – £689.99Price range: £7.99 through £689.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageCrunchy Sweet Cereal Crumb is a new ingredient we have sourced which is great for adding to wide variety of mixes, including Active Mixes, Stick Mixes, Cloudy Spod Mixes, Groundbaits and even Base Mixes. Great for binding and also adds a very attractive sweet taste along with a Crunch factor along the way. We are confident that this is one will become very popular. Use up to 50% in groundbaits/stick mixes and up to 10% in boilie mixes.
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Betaine Anhydrous (Natural)
Rated 5.00 out of 5£4.16 – £549.99Price range: £4.16 through £549.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageBetaine Anhydrous is the natural version which is widely used in the human food, animal food and aquaculture industry. Betaine is not only highly attractive it also has great nutritional and palatability properties to foods and baits. Betaine Anhydrous forces induced heavy feeding and can be added to all baits, boilies, groundbaits, base mixes, spot mixes and pellets.
Being totally water soluble lends its self to being used in liquids.
Also simply wet your hookbaits and then dip them in betaine, or sprinkle over frozen boilies, as they thaw it draws this highly attractive soluble powder in to the baits.
Recommended inclusion level is up to 2% – 20g kg base mix.
Recommended inclusion level in liquids 20g per L
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Premium Paste
£4.16***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThese premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
- Stabilised, shelf-life paste
- Contains our premium-grade flavour enhancers (more info here)
- Exceptional high attraction
- Rich in nutritional value
- Feed-safe dyes
- Available in 200g pots





Creamy B+
£3.58 – £87.49Price range: £3.58 through £87.49
Creamy B+
Description
This Creamy B+ (Double Strength) is more on the creamy side compared to our Milk E+ (which is still creamy but is based on vanilla & coconut), were this newly source version is based on dairy cream. These powder additives are widely used to enhance the palatability & intake of feeds & flavours, this highly attractive additive has been used in our industry for some time, it is made from a combination of Lactones and Aldehydes. when using in conjunction with other additives we recommend a starting point of 5-10g per kg base mix.
Recommended inclusion level is around 5-15g per kg base mix .
Additional information
5Kg, 1Kg, 250g, 100g