Related Products
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Flavour Enhancers
£4.33 – £4.57Price range: £4.33 through £4.57 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer our in-house flavour enhancers in 30ml bottles equipped with a spray lid. These products are not your typical flavours; they have been meticulously formulated using a diverse range of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant. This results in premium, highly attractive flavour enhancers designed to deliver optimal performance.
All our flavours are focused on taste rather than aroma. Unlike formulations based solely on scent—created with completely different chemical compounds—our priority is crafting flavours that taste pleasant and authentic. While preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
These versatile flavour enhancers can be applied across a wide range of uses, including:
- Enhancing our in-house range of hook baits
- Incorporating into ground baits and method mixes
- Flavouring liquids and dyes
- Adding to various baits or hook baits
- Flavouring pellets
- Flavouring liquids and glugs
All our concentrated flavours are manufactured to the highest grade and quality standards available on the market. As with all concentrated liquids, proper handling—including use in well-ventilated areas and wearing safety glasses—is essential for safety.
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Betaine Anhydrous (Natural)
Rated 5.00 out of 5£4.16 – £499.99Price range: £4.16 through £499.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageBetaine Anhydrous is the natural version which is widely used in the human food, animal food and aquaculture industry. Betaine is not only highly attractive it also has great nutritional and palatability properties to foods and baits. Betaine Anhydrous forces induced heavy feeding and can be added to all baits, boilies, groundbaits, base mixes, spot mixes and pellets.
Being totally water soluble lends its self to being used in liquids.
Also simply wet your hookbaits and then dip them in betaine, or sprinkle over frozen boilies, as they thaw it draws this highly attractive soluble powder in to the baits.
Recommended inclusion level is up to 2% – 20g kg base mix.
Recommended inclusion level in liquids 20g per L
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Blue Cheese Powder (Food Grade)
£6.49 – £1,584.99Price range: £6.49 through £1,584.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThis high food grade Blue cheese powder is a flavourful ingredient made from dried and ground blue cheese, used to add a rich, tangy flavour to your bait. The powder retains the distinctive characteristics of blue cheese, making it the perfect and very successful fish attractant. With its strong savoury taste and smell its the perfect additive to add to your bait.
Recommended inclusion levels are up to 100grams (10%) per kilo of base mix.
- Protein content: 31-38%
- Fat content: 41-48%
- Moisture: max.5%
- Lactose: max.5%
- pH 0.2: 5.8
- Salt (NaCI)5-7%
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GLM Concentrate
£2.08 – £108.32Price range: £2.08 through £108.32 Select options This product has multiple variants. The options may be chosen on the product pageGreen Lipped Mussel Concentrate Flavour.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
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Tuna Hydrolysate
£5.49 – £3,499.99Price range: £5.49 through £3,499.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageOur NEWLY SOURCED premium tuna hydrolysate has been formulated using 100% pure raw tuna flesh. This fantastic super soluble liquid is the closest we’ve come to the original L-Zero-30. Yet another hydrolysate liquid we have been lucky enough to source from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. This world wide multi-billon pound company produce only the best nutritional and extremely attractive hydrolysates available. This absolutely outstanding ultra soluble hydrolysate is packed with free form amino acids and also offers great palpability which in turn gives a much higher feed intake.
These premium hydrolysate liquids go through an intense 5 stage process, where carefully selected natural enzymes are used to completely break down the protein into single amino acids, creating an ultra soluble and palatable hydrolysate. A good way to check the quality of the hydrolysate is to mix it in water. The hydrolysate should fully dissolve, leaving no deposits sitting at the bottom, once settled.
Great multi-range product, useful for spod/stick/base mixes/animal feeds etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
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Pure NHDC Sweetener Powder
£12.49 – £249.99Price range: £12.49 through £249.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageWe have sourced this fantastic pure NHDC sweetener, this has been brought in for use in a wide variety of our premium in house products. This fantastic sweetener has a slight cream taste and is around 1500/1800 times sweeter than table sugar. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).
Recommended inclusion level is around 0.1-0.5g per kg base mix .
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Vanilla Powder (Original)
£5.41 – £304.15Price range: £5.41 through £304.15***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product page*We are now supplying our original vanilla powder.
This vanilla powder is best used when a rich vanilla flavour is desired. It complements baits with its superb creamy flavour that is attractive yet subtle.
Can also be added to dry ground bait mixes.
Recommended inclusion level is up to 25g per Kg of base mix.
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Brocacel Yeast
Rated 5.00 out of 5£7.91 – £4,324.99Price range: £7.91 through £4,324.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThis single CELL Yeast powder is well known to promote gut intestinal flora, therefore improving digestion/absorption of nutrients. With a crude protein level of 42%, low in fat <6%, Brocacel Yeast is an ideal all year round ingredient, as with all Yeast powders it contains an impressive array of Vitamins and Minerals, Brocacel is also widely used in the pet food industry as a taste enhancer.
Recommended inclusion levels are 20-50grams (2-5%) per kilo of base mix.




Squid Addarome + Powder
£8.32 – £41.66Price range: £8.32 through £41.66
Squid Addarome Powder
Description
This powerful squid addarome + powder packs a powerful punch (caution when opening in confined spaces, especially in you’re home). This is an old time classic Squid & octopus flavoured powder and aids with palatability. When using in conjunction with flavours/additives we recommend keeping to the lower side of the inclusion levels.
Recommended inclusion level is around 2-10g per kg base mix.
Additional information
100g, 250g, 500g, 1kg