Related Products
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Monopropylene Glycol (MPG)
Price range: £6.98 through £1,999.99 Select options This product has multiple variants. The options may be chosen on the product pageMonopropylene Glycol (USP/EP Grade)
Experience unmatched quality and reliability with our Monopropylene Glycol (MPG). A premium-grade, clear and colourless liquid with 99.8%+ purity, trusted by leading bait manufacturers and serious home bait makers alike.
Specially refined to food and pharmaceutical (USP/EP) standards, our MPG delivers outstanding consistency and performance in every application. It acts as a superior carrier for liquid flavours, sweeteners, and attractants, ensuring even distribution and enhanced bait attraction throughout mixes, hookbaits, and liquid foods.
Its hygroscopic properties help lock in moisture for optimal bait texture, while its natural stabilising preservative protects your products from spoilage. This extends freshness and shelf life without compromising quality.
Key Benefits:
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Exceptional Purity (99.8%–100%) – Ultra-refined to food and pharmaceutical standards for complete peace of mind.
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Professional-Grade Carrier – Distributes and binds flavours and attractors evenly for consistent bait performance.
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Built-In Preservation – Extends shelf life and maintains freshness naturally.
Perfect for commercial production or advanced home bait making, our MPG provides the trusted foundation for consistent, long-lasting bait quality.
Manufactured to our exact specifications, this top-grade preservative delivers excellent results in ready-made boilies, pop-ups, and other shelf-life baits. For best performance, allow baits to dry thoroughly before use. Typically a minimum of 48 hours, or longer in cooler, more humid conditions — to minimise moisture and prevent mould growth.
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Hydrolysed Liver Powder (CHX)
Price range: £4.49 through £7,949.99 Select options This product has multiple variants. The options may be chosen on the product page*New supply, this liver powder is slightly finer in texture and contains a higher protein level.
This hydrolysed liver powder is derived from chicken and is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has great palpability and nutritional properties hence being used in the fishing bait industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
• Protein content: 65%
• Fat content: 19%
• Moisture: 3.7% -
Match Fishing Softshell
£64.99 Select options This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium softshell’s feature:
- Contrast zipper in centre front and on front pockets.
- Adjustable Velcro-straps at bottom sleeves and elastic cord at the hood and bottom seam.
- Tear-out neck label and separate woven size label.
- Zipper pullers in contrast colour. Replacement zipper pullers sold separately.
- Oeko-Tex 100 certifed.
- Waterproof 3000 / Moisture Vapour Permeability 3000 – tested according to ISO811:2018 and ASTM E96/96M
- Come with an embroidered logo
Fabric
100% Recycled PolyesterWeight280 gsmPlease refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
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IntensiSweet +
Price range: £5.48 through £149.99 Select options This product has multiple variants. The options may be chosen on the product pageWe have sourced a new intense sweetener which contains a unique blend of natural sweeteners, flavour enhancers & talin, creating a fantastic additive for taking a bitter edge of any bait/feed, greatly enhancing palatability. Inclusion levels depend on other ingredients in the mix and the initial strength of bitterness in the bait. A suitable starting point for inclusion is 0.05%, therefore equating to 1kg of dry mix requiring 0.5g of sweetener. It is advisable to use the minimum amount of sweetener required to balance the bait sweet/bitter taste.
Dosage direction per kg dry mix: 0.5 – 2g per kg base mix.
Product character: white or almost white odourless powder. Water soluble in water, intense sweet taste, heat stable.
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Bug Oil
Price range: £11.48 through £149.99 Select options This product has multiple variants. The options may be chosen on the product pageA high quality pungent insect oil which most fish will find highly attractive, provides a great source of energy for fish.
Creates an oily slick that disperses through the water colums during fishing and pre baiting.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 20ml per kg base mix, depending on the amount of other liquids you might be adding.
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Flavour Enhancers
Price range: £5.20 through £5.48 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer our in-house flavour enhancers in 30ml bottles equipped with a spray lid. These products are not your typical flavours; they have been meticulously formulated using a diverse range of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant. This results in premium, highly attractive flavour enhancers designed to deliver optimal performance.
All our flavours are focused on taste rather than aroma. Unlike formulations based solely on scent—created with completely different chemical compounds—our priority is crafting flavours that taste pleasant and authentic. While preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
These versatile flavour enhancers can be applied across a wide range of uses, including:
- Enhancing our in-house range of hook baits
- Incorporating into ground baits and method mixes
- Flavouring liquids and dyes
- Adding to various baits or hook baits
- Flavouring pellets
- Flavouring liquids and glugs
All our concentrated flavours are manufactured to the highest grade and quality standards available on the market. As with all concentrated liquids, proper handling—including use in well-ventilated areas and wearing safety glasses—is essential for safety.
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Creamy B+
Price range: £4.30 through £104.99 Select options This product has multiple variants. The options may be chosen on the product pageThis Creamy B+ (Double Strength) is more on the creamy side compared to our Milk E+ (which is still creamy but is based on vanilla & coconut), were this newly source version is based on dairy cream. These powder additives are widely used to enhance the palatability & intake of feeds & flavours, this highly attractive additive has been used in our industry for some time, it is made from a combination of Lactones and Aldehydes. when using in conjunction with other additives we recommend a starting point of 5-10g per kg base mix.
Recommended inclusion level is around 5-15g per kg base mix .
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Premium Paste
£4.99 Select options This product has multiple variants. The options may be chosen on the product pageThese premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
- Stabilised, shelf-life paste
- Contains our premium-grade flavour enhancers (more info here)
- Exceptional high attraction
- Rich in nutritional value
- Feed-safe dyes
- Available in 200g pots
Unit E2, Russell Road, Rock Ferry, Birkenhead, CH42 1LU, UK
Match Fishing T-Shirts
£22.49
Match Fishing Hoodies
Description
Please be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium t-shirts have been ring-spun and treated with an enzyme wash, which pre-shrinks the material and gives it a soft feeling. These also come with an embroidered logo.
50% Organic Cotton, 50% Recycled Polyester
Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
Additional information
Small (Made to order), Medium, Large, XL, XXL, 3XL (Made to order), 4XL (Made to order)
Recently Viewed Products
12mm Pop Ups
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Pure NHDC Sweetener Powder
We have sourced this fantastic pure NHDC sweetener, this has been brought in for use in a wide variety of our premium in house products. This fantastic sweetener has a slight cream taste and is around 1500/1800 times sweeter than table sugar. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).
Recommended inclusion level is around 0.1-0.5g per kg base mix .
Spicy-Tropaminamino-Fishmeal Basemix
Our fishmeal-based mixes feature our renowned Premium Grade Norwegian LT-94 fishmeal.
Over recent years, we have dedicated significant effort to sourcing the highest quality ingredients, liquids, and additives from around the globe. Many of our new products are now exclusive to AA Baits, enabling us to formulate and offer superior, premium quality in-house blends that stand out in the market. We maintain a select few proprietary ingredients, giving our mixes a distinct advantage over competitors.
To ensure all our customers receive a premium product at a fair price, we operate on a direct-to-consumer basis. This approach eliminates middlemen, allowing us to utilize our finest ingredients and stimulants at optimal levels, ensuring maximum efficacy and value.
If you are looking for an out and out premium grade basemix, look no further. This particular basemix is based on a time-tested recipe we have been asked to supply for a couple of years. Our own unique version of this formulation incorporates a selection of our in-house made ingredients, enhancing an already exceptional recipe. By combining our Premium-grade LT-94 fishmeal with 100% soluble Actifish fishmeal, along with an additional in-house soluble fishmeal and fish additive, we’ve created an extraordinarily premium grade fishmeal basemix.
Complemented by an extensive array of high-end ingredients and additives, this mix is designed to maximize attraction and nutritional value. Our in-house bait boost powder, formulated for both attraction and nutritional benefits, has been included to promote growth, health, long-term food signals and feeding response. We believe this will quickly become a staple in our range, one that we find ourselves producing in large quantities, struggling to meet demand same as all our other basemixes.
Contains:
Use approximately 9 eggs per kilogram of dry base mix for optimal binding. This base mix will produce dark brown/deep red boilies.
Our base mixes are tried, tested, and consistently roll perfectly. We exclusively utilize high-quality ingredients, carefully balanced at their optimal levels to produce an excellent food source. This ensures the bait remains highly attractive and nutritionally rich, encouraging fish to return as they become familiar with its benefits.
Tip: When creating your own boilies, consider leaving some unboiled. Unboiled baits retain more nutrients and soluble attractors, leading to faster dispersal and increased feeding activity in your swim. These baits should be stored in a bucket or container to prevent damage once dried. Keep in mind, unboiled baits will not be as hard, so they are best suited for use with a throwing stick.
Fish Slick Oils
*Creamy Nut Fish Slick Oil is part of our Sweet Creamy Nut Range.
These enhanced oils are flavoured with our premium in-house flavour enhancers and are crafted to provide attraction throughout the entire water column. Additionally, these oils create a large, flat surface spot on the water, serving as an excellent visual indicator of feeding activity in your baited area.
Usage Instructions:
Applications:
Product Highlights:
Available in: 250ml bottles.
Creamy Nut Method Mix
Over the last few years, we have worked tremendously hard sourcing only the highest quality ingredients, liquids, and additives available from all over the globe. Many of our new products are now exclusive to AA Baits, which allows us to formulate and offer the very best, premium quality in-house mixes, available on the market. That being said, we do keep a handful of specially sourced products close to our chest, making our mixes stand out from the rest 😉. In order for all our customers to receive a premium mix at a very fair price, we have always supplied direct. Cutting out the middle man allows us to operate using all our finest ingredients and stimulants. This also allows our finest products to be used at optimal levels.
This extremely Nutty and creamy method mix starts to leak off attractors as soon as it enters the water. It contains a large percentage of Tigernut Flour, Tigernut Meal and our roasted peanut meal making a highly attractive nutty mix. It also contains a blend of feed stimulants, our own blend of milk powders and a secret cream enhancer. Making an absolutely devastating mix, you will have your hookbait situated in the middle of one of the best fish pulling mixes available on the market. Can be balled, cupped, used in method feeder, used as a stick mix or as a paste.
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Tips
Straight Eye Hook – Barbless
The super-slippery PTFE coated Barbless Straight Eye hooks are ideal for use with coated and uncoated braids, monofilament and fluorocarbon materials for all bottom-bait applications.
(pack of 10)
Active Hydro Wheat
*Newly sourced & improved, highest quality available, Hydro Wheat (Protein level 31-33%).
Active Hydro Wheat is a similar product as Active CSL with it being produced in the same steeping process. Hydro Wheat has a higher sugar/carbohydrate content than CSL, hence higher enzyme activity in this liquid, making it extremely attractive.
This is a pure product no acids or stabilisers have been added to stop it fermenting. Therefore we recommend this product is stored in a refrigerator to keep it cool.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.