Related Products
-
Match Fishing Hoodies
£37.49***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium hoodies are seriously soft inside and out making them extremely comfortable and come with an embroidered logo.
Fabric
50% Organic Cotton, 50% Recycled PolyesterWeight280g/m²Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
-
Liquid Dyes (Highly Concentrated)
£3.32 – £104.16Price range: £3.32 through £104.16 Select options This product has multiple variants. The options may be chosen on the product pageWe are now happy to offer a selection of highly concentrated liquid dyes. Great for using with our cloudy liquid, all types of hook baits, dead baits and so on. We now also offer 30ml concentred flavour booster/samples allowing you to create your own desired attractive favoured dye. These can also be diluted with water (made weaker) due to being highly concentrated.
Available in 100ml squeezy bottles with twist lid, 1L jerry cans & 5L jerry cans.
-
Chilli Powder – Very Hot (Food Grade)
£4.99 – £469.99Price range: £4.99 through £469.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product page*Our extra hot chilli powder (bright orange in colour) is food grade and much much hotter than the darker (brownish in colour) less superior chilli powder on the market.
Chilli powder is being used with great success in a wide range of bait applications, including boilies groundbait and particle preparation. Supplying an extra kick to baits and helping to secure some great captures.
Recommend inclusion level is up to (10%) 100g per kg base mix. Can be used in many other applications such as ground baits and particles etc , in any quantity .
-
10Kg Bait Bundle Builder
£41.66***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageAA Baits Bait Bundle Builder
Create your perfect bait combination with the AA Baits Bait Bundle Builder. Simply choose one product from each category below to build a custom bundle that’s tailored to your fishing style—all while saving compared to buying each item separately.
Your Bundle Includes:
- 1 × Pot of Hook Baits
- 1 × 250ml 3-in-1 Liquid
- 1 × Paste
- 1 × 30ml Flavour Enhancer
- 2× 5kg Groundbait
Mix and match your favourite flavours to create a bait package that suits your next fishing session. Whether you’re targeting your local venue or trying something new, the AA Baits Pick & Mix Bait Bundle gives you the flexibility to fish with confidence.
Why Choose the AA Baits Bait Bundle Builder?
- Build your own custom bait bundle.
- Mix and match your favourite AA Baits products.
- Great value compared to buying each item individually.
- Ideal for anglers looking for a complete bait package.
Need More Information?
For full product descriptions, ingredients and available flavours, please visit the individual product categories below:
-
12x15mm Wafters
£7.07 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer a premium range of hookbaits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe and effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hookbaits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
- First stage: Infusion with our in-house amino acid, feed-inducing stimulant
- Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
- Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
- 12x15mm Wafter
- Designed to lift the hook bait of the bottom but not lift hook
- 3-stage high-pressure vacuum infusion process
- Contains our proprietary 100% soluble amino acid feed stimulant
- Creates a pH shift for additional attraction
- Fully infused to the core with premium-grade flavour enhancers (more info here)
- High attract with prolonged leakage effect
- Slight liquid formulation dusting on some baits
- Not your average hook bait; crafted through an extremely time-consuming infusion process
- Rubberized, user-friendly texture compatible with bait needles
- Approximately 60g per pot, containing roughly 60 baits
-
Fish Collagen Powder (Food Grade)
£9.57 – £77.08Price range: £9.57 through £77.08***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageFish collagen has minimum protein content of 90% and is absolutely rammed with amino acids. This fantastic additive doesn’t stop there, it is also very soluble, making an additive we certainly wouldn’t look past.
Recommend inclusion level is up to 20g / 50g per kg base mix, depending on other solubles being used within your mix.
-
Squid Addarome + Powder (NEW)
£8.32 – £87.49Price range: £8.32 through £87.49***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageSquid Addarome + Powder
A seriously powerful Squid Addarome + Powder, specially produced to our own specification to deliver the distinctive, deep and unmistakable aroma associated with classic squid-based baits.
Our formulation incorporates a carefully selected Squid & Octopus flavour profile containing TMO, producing an extremely potent aroma with excellent palatability characteristics. It can be used to add another dimension to boilies, hookbaits, pastes and other bait applications where a strong squid profile is required.
This is very much an old-school classic – intense, distinctive and incredibly pungent. A little goes a long way, particularly when it is being combined with other flavours or liquid additives, so we recommend starting towards the lower end of the suggested inclusion rate and adjusting to suit your formulation.
Recommended inclusion: 2–10g per kg of base mix.
Please note: This product packs a serious punch! Take care when opening, particularly in confined spaces or indoors – the aroma will travel!
-
Premium Beef Liver powder (Food Grade)
£6.99 – £1,949.99Price range: £6.99 through £1,949.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageWe have been asked over and over again for a pure beef liver powder, ask no more. We have sourced yet again another premium quality product. This 100% pure beef liver powder is a great addition to any bait, great for pretty much any bait application. This highly attractive/Soluble liver powder has a whopping 67% protein level along with great palpability and nutritional properties hence being used in the fishing bait/feed industry for as long as we can remember, definitely not one to be missed, especially during the colder months.
Recommended inclusion level is up to 100g per kg base mix, depending on other solubles being used within your mix.
Great multi-range product, useful for feed applications/ spod/stick/base/pellet mixes etc.
- Moisture 5%
- Protein 67%
- Ash 6%
- Fat 20%





Cocoa Powder
£13.49 – £949.99Price range: £13.49 through £949.99
Cocoa Powder
Description
Cocoa Powder Light Brown – 10–12% Fat
Light Brown Cocoa Powder is a premium-grade, alkalised cocoa powder manufactured from carefully processed cocoa beans. With a cocoa butter content of 10–12%, it offers a smooth, classic cocoa profile alongside a light-to-medium brown colour, making it an extremely versatile ingredient for use within boilie, groundbait, stick mix and spod mix formulations.
Unlike natural cocoa powder, this product has been alkalised (Dutch processed) to reduce its natural acidity. This produces a smoother, more rounded cocoa taste and aroma while giving the powder its consistent light brown appearance.
The fine particle size allows it to disperse evenly throughout dry mixes, making it particularly useful where a consistent cocoa profile and colour are required throughout the finished bait.
With its distinctive chocolate aroma and palatability, cocoa powder works particularly well alongside milk proteins, birdfoods, nut meals, biscuit meals and sweet or creamy flavour profiles. It can also be incorporated at lower levels into fishmeal-based formulations to add another layer to the overall taste and aroma profile.
Key Features
Recommended Inclusion Rate
Boilie & Base Mixes: 2.5–10%
Groundbaits / Stick & Spod Mixes: Use as required depending on the desired aroma, taste and colour.
We recommend starting at the lower inclusion level and increasing gradually to suit your formulation. As with any powdered ingredient, higher inclusion rates can alter the binding, texture and rolling characteristics of a base mix.
Technical Specification
Appearance: Fine light brown powder
Flavour: Typical cocoa
Odour: Typical cocoa
Fat Content: 10–12%
pH: 6.8–7.2
Moisture: 5% maximum
Fineness: Minimum 99.5% below 75µm
Pack Size: 25kg
Store in a clean, cool, dry and well-ventilated area, free from foreign odours and away from direct sunlight.
For optimum storage, the manufacturer recommends temperatures below 20°C and approximately 60% relative humidity.
Shelf Life: Up to 24 months from production when stored under the recommended conditions.
Intended for incorporation into animal/fish feed.
Additional information
1kg, 5kg, 25kg, 100kg