Related Products
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Maize Flour
Price range: £2.20 through £759.99***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageMaize flour can be used as a cost effective bulking agent in baits. With maize and corn being used on nearly all waters both here and abroad this one should not be overlooked.
Recommend inclusion level is up to 30% – (300g) per kg base mix.
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Monopropylene Glycol (MPG)
Price range: £6.66 through £2,666.66***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageMonopropylene Glycol (USP/EP Grade)
Experience unmatched quality and reliability with our Monopropylene Glycol (MPG). A premium-grade, clear and colourless liquid with 99.8%+ purity, trusted by leading bait manufacturers and serious home bait makers alike.
Specially refined to food and pharmaceutical (USP/EP) standards, our MPG delivers outstanding consistency and performance in every application. It acts as a superior carrier for liquid flavours, sweeteners, and attractants, ensuring even distribution and enhanced bait attraction throughout mixes, hookbaits, and liquid foods.
Its hygroscopic properties help lock in moisture for optimal bait texture, while its natural stabilising preservative protects your products from spoilage. This extends freshness and shelf life without compromising quality.
Key Benefits:
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Exceptional Purity (99.8%–100%) – Ultra-refined to food and pharmaceutical standards for complete peace of mind.
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Professional-Grade Carrier – Distributes and binds flavours and attractors evenly for consistent bait performance.
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Built-In Preservation – Extends shelf life and maintains freshness naturally.
Perfect for commercial production or advanced home bait making, our MPG provides the trusted foundation for consistent, long-lasting bait quality.
Manufactured to our exact specifications, this top-grade preservative delivers excellent results in ready-made boilies, pop-ups, and other shelf-life baits. For best performance, allow baits to dry thoroughly before use. Typically a minimum of 48 hours, or longer in cooler, more humid conditions — to minimise moisture and prevent mould growth.
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12x15mm Wafters
£7.07 Select options This product has multiple variants. The options may be chosen on the product pageWe are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
- First stage: Infusion with our in-house amino acid, feed-inducing stimulant
- Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
- Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
- 12x15mm Wafter
- Designed to lift the hook bait of the bottom but not lift hook
- 3-stage high-pressure vacuum infusion process
- Contains our proprietary 100% soluble amino acid feed stimulant
- Creates a pH shift for additional attraction
- Fully infused to the core with premium-grade flavour enhancers (more info here)
- High attract with prolonged leakage effect
- Slight liquid formulation dusting on some baits
- Not your average hook bait; crafted through an extremely time-consuming infusion process
- Rubberized, user-friendly texture compatible with bait needles
- Approximately 60g per pot, containing roughly 60 baits
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Ground Expander Pellets
Price range: £3.74 through £33.32***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThis Pure Ground Expander Pellet is made from the highest quality expander pellets which have been ground down to a fine crumb that mixes very easily and can be used in a variety of situations. Great addition to active Groundbaits which are designed to reach the bottom then explode creating a cloud of attraction up through the water layers, again when fed into your swim will make a slow sinking cloud drawing fish into to your bait area. Also great for the colder months due to the low feed content.
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Himalayan Rock Salt (2mm-5mm)
Price range: £2.89 through £26.49***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageHimalayan pink rock salt contains 84 trace minerals, including: potassium, iron, sulphate, magnesium, calcium, potassium, bicarbonate, bromide, borate, strontium, and fluoride and Magnesium, all vital minerals for maintaining good health. Carp often struggle getting enough of the minerals and elements Himalayan rock salt has to offer, making for a great addition to any bait especially during spring and after spawning. Use by many anglers in the fishing industry.
- Contains 84 trace minerals, including: potassium, iron and magnesium, all vital minerals for maintaining good health. As a natural product colours can vary from very pale pink to dark pink.
- 100% Unrefined, natural & pure, this food grade coarse pink Himalayan rock salt contains no preservatives or additives.
- Great multi-range product, useful for spod/stick/base mixes etc.
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Blueberry Concentrate
Price range: £2.33 through £30.41 Select options This product has multiple variants. The options may be chosen on the product pageOur Blueberry Flavour Concentrate is a premium-quality, PG-based flavour designed specifically for carp bait making. Bursting with a rich, fruity blueberry profile, this highly concentrated flavour creates a distinctive aroma that stands out in the water, making it ideal for boilies, pop-ups, wafters, hook baits, glugs and liquid attractors.
Carefully formulated using nature-identical flavourings, it delivers both an authentic blueberry taste and a long-lasting fruity aroma, helping you create highly attractive carp baits for use all year round.
Recommended Inclusion Rates
For boilie base mixes, we recommend using 5–10ml per kg of base mix. If you’re using this flavour for the first time, make a small test batch and begin at the lower inclusion rate before increasing to suit your preferred flavour intensity.
For high-attract pop-ups and wafters, use up to 5ml per 1 egg mix. As every bait recipe is different, don’t hesitate to experiment until you achieve the perfect balance of flavour and attraction.
Blueberry Flavour for Glugs & Liquid Attractors
Our Blueberry Flavour Concentrate is ideal for making your own carp glugs, bait soaks and liquid attractors.
We recommend an inclusion rate of 2–5% (5–12ml per 250ml of liquid). Start at the lower rate and increase gradually until you achieve the desired aroma and flavour profile.
Hook Bait Booster Guide
For boosted hook baits, dilute the Blueberry Flavour Concentrate with our PVA Friendly Betaine Liquid, DMPT Liquid, or Glycerine (available in our Liquid Foods range).
A recommended starting point is 5% flavour (12ml per 250ml of booster liquid). This can be increased to create a stronger attractor if required. You can also combine the flavour with liquid foods, amino blends and other attractants to produce your own customised hook bait booster.
Premium Quality Blueberry Flavour
Unlike many bait flavours that focus primarily on aroma, our Blueberry Flavour Concentrate has been carefully developed to provide both an appetising blueberry taste and a rich fruity scent. This balanced formulation produces an attractive flavour profile that carp can detect, making it an excellent addition to homemade carp baits.
Suitable For
- Boilies
- Pop-Ups
- Wafters
- Hook Baits
- Glugs
- Liquid Attractors
- Bait Soaks
- Stick Mixes
- Groundbait
Safety Information
All of our concentrated bait flavours are manufactured using premium-quality ingredients. As with all concentrated flavours and liquids, use in a well-ventilated area and always wear suitable eye protection when handling.
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Pear Drops Concentrate
Price range: £2.07 through £108.32 Select options This product has multiple variants. The options may be chosen on the product pagePear Drops Concentrate.
Recommended inclusion levels are 4-8ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 4 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
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Premium Paste
£4.16***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThese premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
- Stabilised, shelf-life paste
- Contains our premium-grade flavour enhancers (more info here)
- Exceptional high attraction
- Rich in nutritional value
- Feed-safe dyes
- Available in 200g pots
Unit E2, Russell Road, Rock Ferry, Birkenhead, CH42 1LU, UK
Cocoa Powder
£13.49 – £949.99Price range: £13.49 through £949.99
Cocoa Powder
Description
Cocoa Powder Light Brown – 10–12% Fat
Light Brown Cocoa Powder is a premium-grade, alkalised cocoa powder manufactured from carefully processed cocoa beans. With a cocoa butter content of 10–12%, it offers a smooth, classic cocoa profile alongside a light-to-medium brown colour, making it an extremely versatile ingredient for use within boilie, groundbait, stick mix and spod mix formulations.
Unlike natural cocoa powder, this product has been alkalised (Dutch processed) to reduce its natural acidity. This produces a smoother, more rounded cocoa taste and aroma while giving the powder its consistent light brown appearance.
The fine particle size allows it to disperse evenly throughout dry mixes, making it particularly useful where a consistent cocoa profile and colour are required throughout the finished bait.
With its distinctive chocolate aroma and palatability, cocoa powder works particularly well alongside milk proteins, birdfoods, nut meals, biscuit meals and sweet or creamy flavour profiles. It can also be incorporated at lower levels into fishmeal-based formulations to add another layer to the overall taste and aroma profile.
Key Features
Recommended Inclusion Rate
Boilie & Base Mixes: 2.5–10%
Groundbaits / Stick & Spod Mixes: Use as required depending on the desired aroma, taste and colour.
We recommend starting at the lower inclusion level and increasing gradually to suit your formulation. As with any powdered ingredient, higher inclusion rates can alter the binding, texture and rolling characteristics of a base mix.
Technical Specification
Appearance: Fine light brown powder
Flavour: Typical cocoa
Odour: Typical cocoa
Fat Content: 10–12%
pH: 6.8–7.2
Moisture: 5% maximum
Fineness: Minimum 99.5% below 75µm
Pack Size: 25kg
Store in a clean, cool, dry and well-ventilated area, free from foreign odours and away from direct sunlight.
For optimum storage, the manufacturer recommends temperatures below 20°C and approximately 60% relative humidity.
Shelf Life: Up to 24 months from production when stored under the recommended conditions.
Intended for incorporation into animal/fish feed.
Additional information
1kg, 5kg, 25kg, 100kg