Related Products

• 

  12mm Pop Ups

  £7.07 Select options This product has multiple variants. The options may be chosen on the product page

  We are pleased to offer a premium range of hookbaits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.

  Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.

  All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe and effective products.

  In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.

  Our hookbaits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:

  • First stage: Infusion with our in-house amino acid, feed-inducing stimulant
  • Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
  • Third stage: Infusion with our premium-grade, in-house flavour enhancers

   

  These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.

  We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.

  Product features:

  • 12mm pop-up
  • Ultra buoyant
  • 3-stage high-pressure vacuum infusion process
  • Contains our proprietary 100% soluble amino acid feed stimulant
  • Creates a pH shift for additional attraction
  • Fully infused to the core with premium-grade flavour enhancers (more info here)
  • High attract with prolonged leakage effect
  • Slight liquid formulation dusting on some baits
  • Not your average hook bait; crafted through an extremely time-consuming infusion process
  • Rubberized, user-friendly texture compatible with bait needles
  • Approximately 60g per pot, containing roughly 95 baits

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• 

  Mexican Onion Oil

  £9.16 – £216.66Price range: £9.16 through £216.66 Select options This product has multiple variants. The options may be chosen on the product page

  Mexican onion oil is extremely pungent with an unforgettable onion-type aroma, and incredibly one drop is all that is needed to give a finished bait a very distinctive smell. Due to the distinctive essence of this oil, once baits containing it are established they can be extremely successful making it a terrific addition to long term food bait applications.

  Recommended inclusion levels for this essential oil are 1 drop up to 0.5ml (10 drops) per kg base mix.

  Caution: Best wearing Latex gloves, be warned 1 drop of this extremely strong essential oil on your hands or clothes and you won’t get rid of the aroma for quite a few days. Not girlfriend/wife friendly at all. Best used in a well ventilated room or outdoors.

  All our food grade essential oils are 100% natural, without any artificial ingredients. They are the highest quality available on the market.

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• 

  Frankfurter Concentrate (NEW)

  £2.17 – £118.74Price range: £2.17 through £118.74 Select options This product has multiple variants. The options may be chosen on the product page

  *New, now based on flavour and not aroma.

  This frankfurter flavour has a spicy/meaty aroma which is very distinctive. Another concentrate that goes very well with black pepper oil.

  Recommended inclusion levels are 4-8ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.

  For high attract pop ups & wafters we recommend adding up to 4 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.

  When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.

  To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.

  All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.

  This is an oil based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.

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• 

  Coconut Concentrate (Double Strength)

  Rated 5.00 out of 5

  £2.21 – £118.32Price range: £2.21 through £118.32 Select options This product has multiple variants. The options may be chosen on the product page

  This coconut concentrate has a rich creamy coconut flavour/aroma.

  Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.

  For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.

  When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.

  To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.

  All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.

  This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.

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• 

  Black Iron Oxide (E172)

  £7.59 – £42.66Price range: £7.59 through £42.66 Select options This product has multiple variants. The options may be chosen on the product page

  Black Iron Oxide Dye (E172) full strength colour. This powdered colour has been selected over numerous cheaper alternatives after vigorous testing. This bait colourant will die baits black unlike some of the many colours we tested.

  • Recommended inclusion levels are 5-40 g/kg. Please note: This is the recommended starting amount. You can add less for a more washed out colour or add more for a brighter/darker colour. Also note you can only make mixes darker with colourants (Dark base mixes/ingredients will not turn into a lighter colour).
  • This dye is Non-Soluble.
  • E172 Black iron oxide dye is Permitted for feed purposes.
  • All our powdered colours are of the highest quality/grade available on the market.

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• 

  Cocoa Powder

  £13.49 – £949.99Price range: £13.49 through £949.99

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Cocoa Powder Light Brown – 10–12% Fat

  Light Brown Cocoa Powder is a premium-grade, alkalised cocoa powder manufactured from carefully processed cocoa beans. With a cocoa butter content of 10–12%, it offers a smooth, classic cocoa profile alongside a light-to-medium brown colour, making it an extremely versatile ingredient for use within boilie, groundbait, stick mix and spod mix formulations.

  Unlike natural cocoa powder, this product has been alkalised (Dutch processed) to reduce its natural acidity. This produces a smoother, more rounded cocoa taste and aroma while giving the powder its consistent light brown appearance.

  The fine particle size allows it to disperse evenly throughout dry mixes, making it particularly useful where a consistent cocoa profile and colour are required throughout the finished bait.

  With its distinctive chocolate aroma and palatability, cocoa powder works particularly well alongside milk proteins, birdfoods, nut meals, biscuit meals and sweet or creamy flavour profiles. It can also be incorporated at lower levels into fishmeal-based formulations to add another layer to the overall taste and aroma profile.

  Key Features

  • Premium alkalised cocoa powder
  • 10–12% cocoa butter/fat content
  • Fine light brown powder
  • Smooth, rounded cocoa taste and aroma
  • pH: 6.8–7.2
  • Excellent fine particle size and dispersion
  • Particularly suited to sweet, creamy, nut and birdfood formulations
  • Can be used in boilies, groundbaits, stick mixes and spod mixes

  Recommended Inclusion Rate

  Boilie & Base Mixes: 2.5–10%

  Groundbaits / Stick & Spod Mixes: Use as required depending on the desired aroma, taste and colour.

  We recommend starting at the lower inclusion level and increasing gradually to suit your formulation. As with any powdered ingredient, higher inclusion rates can alter the binding, texture and rolling characteristics of a base mix.

  Technical Specification

  Appearance: Fine light brown powder
  Flavour: Typical cocoa
  Odour: Typical cocoa
  Fat Content: 10–12%
  pH: 6.8–7.2
  Moisture: 5% maximum
  Fineness: Minimum 99.5% below 75µm
  Pack Size: 25kg

  Store in a clean, cool, dry and well-ventilated area, free from foreign odours and away from direct sunlight.

  For optimum storage, the manufacturer recommends temperatures below 20°C and approximately 60% relative humidity.

  Shelf Life: Up to 24 months from production when stored under the recommended conditions.

  Intended for incorporation into animal/fish feed.

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• 

  Bloodworm Pellets

  Rated 5.00 out of 5

  £3.99 – £1,500.00Price range: £3.99 through £1,500.00

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  Boosted Bloodworm Feed Pellets

  We’re proud to introduce our newly formulated Boosted Bloodworm Feed Pellets, developed to our exact in-house recipe and produced to the highest standards. After extensive development and sourcing of premium-grade ingredients, we’ve created a pellet that delivers both exceptional attraction and outstanding nutritional value.

  These pellets are truly unique, with all key ingredients incorporated directly into the finished pellet—not simply coated on the outside. This ensures consistent leakage, maximum effectiveness in the water, and long-lasting attraction.

  Premium Ingredients Included

  Our bespoke formulation contains a carefully selected blend of high-quality components:

  • Pure blood powder (for natural attraction and rich, dark colour)
  • Premium LT-94 fishmeal
  • Selection of high-quality yeast powders
  • Blend of milk powders
  • Sweeteners for enhanced palatability
  • Salmon oil for added energy and attraction
  • Our in-house amino acid supplement – Megamino
  • Bloodworm flavour enhancer – View here
  • Bait boost powder – View here

  Engineered for Performance

  We’ve gone to great lengths to ensure these pellets stand out from anything else currently available. The inclusion of pure blood powder gives the pellets a distinct darker appearance, while also boosting their natural appeal. Combined with premium fishmeal, soluble amino acids, hydrolysates, oils, and in-house additives, this creates a highly stimulatory feed source that fish find difficult to ignore.

  Unlike many pellets on the market, which rely on external coatings, our Boosted Bloodworm Pellets are fully infused throughout. This means consistent release of attractants from the moment they hit the water, maintaining effectiveness over time.

  A New Favourite in the Making

  These one-of-a-kind pellets are something we’ve been incredibly excited to develop and bring to our customers. Built using the same passion and attention to detail as all our products, we’re confident they will quickly become a firm favourite—alongside our newly formulated Pure GLM Pellets.

  If you’re looking for a pellet that combines premium nutrition with unrivalled attraction, this is it.

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• 

  Pure NHDC Sweetener Powder

  £12.49 – £249.99Price range: £12.49 through £249.99

  ***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***

  This product has multiple variants. The options may be chosen on the product page

  We have sourced this fantastic pure NHDC sweetener, this has been brought in for use in a wide variety of our premium in house products. This fantastic sweetener has a slight cream taste and is around 1500/1800 times sweeter than table sugar. This ultra strong sweetener won’t leave any bitter after taste and lingers in the mouth for some time. An important synergetic quality of NHDC is the enhancing sweet effect if it is combined with other sweeteners. This is many times higher than if you solely use NHDC or a single sweetener. This is where the real power lies! It amplifies the perception of other sweeteners and flavours and is absolutely essential in every sweet bait. A high quality NHDC sweetener will leave a sensory feel in the mouth (almost like a fresh airwaves chewing gum).

  Recommended inclusion level is around 0.1-0.5g per kg base mix .

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