We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£13.99–£899.99Price range: £13.99 through £899.99Select options
This product has multiple variants. The options may be chosen on the product page
Our GLM Extract has been mainly formulated with finest natural New Zealand green lipped mussel, this needs no introduction and would be hard to argue that this is ones of the very best fish attractants available. This has also been formulated with the highest quality, ultra soluble, hydrolysed fish proteins available. Creating an irresistible liquid food, packed full of essential amino acids.
Great for adding attraction to pellets, boilies, particles, stick-mixes, PVA bags and even adding to ground baits and method mixes.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
CONTAINS
In house blend of soluble, hydrolysed fish proteins
In house blend of feed stimulants
Vitamins and minerals
Emulsified fresh mussel
Pure natural New Zealand green lipped mussel
£7.99Select options
This product has multiple variants. The options may be chosen on the product page
*Nutty 3 IN 1 Liquid is part of our Sweet Creamy Nut Range.
Designed to generate a large, dispersing cloud of liquid food attraction, this formulation incorporates oils to ensure the cloud not only spreads horizontally across the lakebed but also rises vertically, maximizing attraction in any direction. These highly attractive cloud liquids are enhanced with our premium-grade, feed-safe flavour enhancers, and additionally contain our 100% soluble, in-house amino acid feed stimulant—making them extremely enticing to fish.
Usage Instructions:
Shake well before use
PVA-friendly
Applications:
Soaking baits and hook baits
ZIG foam
Adding to ground baits and method mixes
Coating boilies and pellets
Product Highlights:
Creates a highly visible and enticing cloud of liquid food
Contains our premium-grade, in-house flavour enhancers (more info here)
Climbs vertically and disperses horizontally across the lakebed
Includes our in-house 100% soluble amino acid feed stimulant
£5.48–£519.98Price range: £5.48 through £519.98Select options
This product has multiple variants. The options may be chosen on the product page
We have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
£8.49–£4,049.99Price range: £8.49 through £4,049.99Select options
This product has multiple variants. The options may be chosen on the product page
We are constantly searching & sourcing the highest grade products available for the animal feed and bait industry, which brings us to this absolutely outstanding enzyme treated fishmeal. There hasn’t been a fishmeal that comes close to the original CPSP 90 fishmeal, never mind better it, until now. When this COMPLETELY soluble (100%), highly attractive, highly digestible (>96%) and highly nutritional fishmeal’s spec sheet arrived we knew it was something special. This fantastic fishmeal is packed with free form essential amino acids, contains a protein content of 80% and offers COMPLETE solubility, meaning the finished baits will be pumping out plumes of attraction instantly throughout the water column. One definitely not to be missed, we are sure this one will soon be used throughout the whole fishing bait industry.
This product is fully exclusive to us and available in bulk quantities.
Recommended inclusion level is up to 10% (100g) per kg base mix, be sure to take great consideration to the inclusion levels with soluble ingredients within your finished bait.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
£10.49–£1,249.99Price range: £10.49 through £1,249.99Select options
This product has multiple variants. The options may be chosen on the product page
We are now extremely happy to be able to offer this pure full fat green lipped mussel powder, something we have been asked for more times than we can remember. This pure full fat version offers all the nutrient-rich natural oils alongside the highly attractive, very potent meaty shellfish aroma. This fantastic addictive is packed full of essential amino acids and contains a protein content in excess of 60%, This has been sourced from the leading producers in New Zealand, there isn’t a higher quality available.
Recommend inclusion level is up to 30g / 50g per kg base mix, some have also had great success with much higher inclusion rates.
£12.49–£1,139.99Price range: £12.49 through £1,139.99Select options
This product has multiple variants. The options may be chosen on the product page
This soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
£64.99Select options
This product has multiple variants. The options may be chosen on the product page
Please be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium softshell’s feature:
Contrast zipper in centre front and on front pockets.
Adjustable Velcro-straps at bottom sleeves and elastic cord at the hood and bottom seam.
Tear-out neck label and separate woven size label.
Zipper pullers in contrast colour. Replacement zipper pullers sold separately.
Oeko-Tex 100 certifed.
Waterproof 3000 / Moisture Vapour Permeability 3000 – tested according to ISO811:2018 and ASTM E96/96M
Come with an embroidered logo
Fabric
100% Recycled Polyester
Weight
280 gsm
Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
£59.99–£93.99Price range: £59.99 through £93.99Select options
This product has multiple variants. The options may be chosen on the product page
Choose from a selection of our fantastic liquid/hydrolysate bundles that we have to offer:
Some top quality hydrolysates in one bundle of your choice, offering some great savings.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
These are great multi-range product, useful for feeds, spod/stick/base mixes etc.
15mm Pop ups
£8.48
15mm Pop ups
Description
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Dog Biscuit (Medium Brown), Dog Biscuit (Light Brown), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old school Squid & Octopus (White), Old school Squid & Octopus (Fluoro Pink), Old school Squid & Octopus (Fluoro Yellow), Old school Squid & Octopus (Fluoro Orange), Pineapple & N-Butyric (Standard Yellow), Spicy Crab & Cheesy garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)
Related Products
GLM Extract
£13.99 – £899.99Price range: £13.99 through £899.99 Select options This product has multiple variants. The options may be chosen on the product pageOur GLM Extract has been mainly formulated with finest natural New Zealand green lipped mussel, this needs no introduction and would be hard to argue that this is ones of the very best fish attractants available. This has also been formulated with the highest quality, ultra soluble, hydrolysed fish proteins available. Creating an irresistible liquid food, packed full of essential amino acids.
Great for adding attraction to pellets, boilies, particles, stick-mixes, PVA bags and even adding to ground baits and method mixes.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
CONTAINS
In house blend of soluble, hydrolysed fish proteins
In house blend of feed stimulants
Vitamins and minerals
Emulsified fresh mussel
Pure natural New Zealand green lipped mussel
3 IN 1 Liquids
£7.99 Select options This product has multiple variants. The options may be chosen on the product page*Nutty 3 IN 1 Liquid is part of our Sweet Creamy Nut Range.
Designed to generate a large, dispersing cloud of liquid food attraction, this formulation incorporates oils to ensure the cloud not only spreads horizontally across the lakebed but also rises vertically, maximizing attraction in any direction. These highly attractive cloud liquids are enhanced with our premium-grade, feed-safe flavour enhancers, and additionally contain our 100% soluble, in-house amino acid feed stimulant—making them extremely enticing to fish.
Usage Instructions:
Applications:
Product Highlights:
Available in: 250ml bottles.
Special (K)eramine Liquid
£5.48 – £519.98Price range: £5.48 through £519.98 Select options This product has multiple variants. The options may be chosen on the product pageWe have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
ActiFish – Pre Digested Fishmeal (100% Soluble)
£8.49 – £4,049.99Price range: £8.49 through £4,049.99 Select options This product has multiple variants. The options may be chosen on the product pageWe are constantly searching & sourcing the highest grade products available for the animal feed and bait industry, which brings us to this absolutely outstanding enzyme treated fishmeal. There hasn’t been a fishmeal that comes close to the original CPSP 90 fishmeal, never mind better it, until now. When this COMPLETELY soluble (100%), highly attractive, highly digestible (>96%) and highly nutritional fishmeal’s spec sheet arrived we knew it was something special. This fantastic fishmeal is packed with free form essential amino acids, contains a protein content of 80% and offers COMPLETE solubility, meaning the finished baits will be pumping out plumes of attraction instantly throughout the water column. One definitely not to be missed, we are sure this one will soon be used throughout the whole fishing bait industry.
This product is fully exclusive to us and available in bulk quantities.
Recommended inclusion level is up to 10% (100g) per kg base mix, be sure to take great consideration to the inclusion levels with soluble ingredients within your finished bait.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
Full Fat GLM Powder
£10.49 – £1,249.99Price range: £10.49 through £1,249.99 Select options This product has multiple variants. The options may be chosen on the product pageWe are now extremely happy to be able to offer this pure full fat green lipped mussel powder, something we have been asked for more times than we can remember. This pure full fat version offers all the nutrient-rich natural oils alongside the highly attractive, very potent meaty shellfish aroma. This fantastic addictive is packed full of essential amino acids and contains a protein content in excess of 60%, This has been sourced from the leading producers in New Zealand, there isn’t a higher quality available.
Recommend inclusion level is up to 30g / 50g per kg base mix, some have also had great success with much higher inclusion rates.
Soya Flour FFHT (Bipro 30)
£12.49 – £1,139.99Price range: £12.49 through £1,139.99 Select options This product has multiple variants. The options may be chosen on the product pageThis soya flour isn’t (Trusoy) soya flour, we have sourced an alternative to see how it compares, it does contain the same protein and oil level as (Trusoy). It will make rolling easier as it has higher levels of oil and fats that also help baits to retain moisture.
Recommend inclusion level is up to 35% – (350g) per kg base mix.
• Protein content: 38%
• Fat content: 20%
Match Fishing Softshell
£64.99 Select options This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium softshell’s feature:
100% Recycled Polyester
Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
5L Liquid Hydrolysate Bundles
£59.99 – £93.99Price range: £59.99 through £93.99 Select options This product has multiple variants. The options may be chosen on the product pageChoose from a selection of our fantastic liquid/hydrolysate bundles that we have to offer:
Some top quality hydrolysates in one bundle of your choice, offering some great savings.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
These are great multi-range product, useful for feeds, spod/stick/base mixes etc.