We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
£5.99 – £549.98Select options
This product has multiple variants. The options may be chosen on the product page
This highly attractive fermented shrimp liquid has an unforgettable shellfish aroma, it has soluble protein, amino acids, salts and fermentation acids which make it an excellent fish attractor.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
£8.48Select options
This product has multiple variants. The options may be chosen on the product page
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
First stage: Infusion with our in-house amino acid, feed-inducing stimulant
Second stage: Infusion with a mixture of sweeteners and betaine anhydrous liquid
Third stage: Infusion with our premium-grade, in-house flavour enhancers
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
12x15mm Wafter
Designed to lift the hook bait of the bottom but not lift hook
£3.98 – £749.99Select options
This product has multiple variants. The options may be chosen on the product page
Betaine HCL is an Acidic form of Betaine (Trimethylglycine), widely used in the aquaculture and animal feed industry to promote feed intake and stimulation, aid digestion and nutrition intake. Our Betaine HCL is a 98% pure, white crystalline powder. Try dissolving a little in your chosen liquid/flavour and use as a glug for boosting hook baits with. Dissolve in a little liquid and use to coat pellets. Totally water soluble and good for all year round usage.
Recommended inclusion level is around 5-15g per kg base mix .
If using in ground baits or stick mixes then the recommended inclusion level is 5g per kg of mix.
£3.49 – £2,599.99Select options
This product has multiple variants. The options may be chosen on the product page
Our high quality 100% natural but strong garlic powder not only adds a distinctive natural aroma & taste but is also a very powerful antioxidant, Providing many health benefits, helping fish stay healthy and fight off any diseases & parasites. Making this a great additive for long term baiting.
Recommend inclusion level is up to 1-2% / 10-20g per kg base mix. Higher levels can be extremely effective through winter when the fish are more vulnerable to parasite’s and disease.
£10.00 – £253.99Select options
This product has multiple variants. The options may be chosen on the product page
*Please note that you will need to add more of the new pop up mix to your liquid egg than with our original mix, not adding enough pop up mix with create really soft pop ups. You need to add as much pop up mix as you can, stopping just before the dough goes too dry.
This Fishmeal pop-up mix will make extremely buoyant hook baits which will remain buoyant for days (we tested a 12mm for 5 days). We have been asked over and over again for a pop-up mix that is buoyant enough for a 12mm hook bait to hold a size 4 hook up with a ring swivel, look no further this pop-up does just that. The 12mm hook baits we have experimented with have stayed popped up for 5 days, we then stopped testing. Made with Milk proteins, Egg Proteins and (CPSP 90) pre-digested fishmeal thus increasing leakage. You will find it easy to use and roll. It has a firm texture but remains soft enough to use with a bait thus increasing leakage, it also takes on attractors and flavours extremely well, you will find it easy to use and roll. It has a firm texture but remains soft enough to use with a bait needle without excessive force.
One egg will take approximately 80-100 grams of pop-up mix. You will get approximately 5 pots of pop ups per 250 grams of pop-up mix once made.
Simply add 40g Fluoro dye per kg plain pop-up mix to create fluorescent hook baits. For washed out add 20g white dye and 20g fluoro dye per kg pop up mix. These are recommendations and can be altered until you achieve your desired colour. Add both pop-up mix and your chosen dyes into a large plastic bag, then close bag trapping some air inside and shake well until mixed evenly.
With this mix being so buoyant it allows you to add extra base mix when creating wafters.
For shelf life hook baits add 10-15ml of bait preserve per egg. It is important to remember the main part of the process is to dry your hook baits well prior to storing, usually a minimum of 48hrs, it can be slightly longer in the colder months due to extra moisture being in the air, the longer your hook baits are dried the less the moisture content will be helping to prevent mould growth.
This pop up mix requires boiling for roughly 90 seconds for a 12mm and 120secs for 15mm hook baits.
£9.99 – £11,249.99Select options
This product has multiple variants. The options may be chosen on the product page
This is one many have been patiently waiting for. We have managed to source an absolutely outstanding premium grade hydrolysed yeast liquid. With the very well know and used Celmanax Yeast liquid being harder and harder to source, we thought we better get something in place. This fantastic 100% soluble yeast liquid contains 25% protein and contains a high level of small peptides , free form amino acids, minerals & vitamins creating an highly attractive & palatable liquid yeast.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
£14.99 – £149.99Select options
This product has multiple variants. The options may be chosen on the product page
This premium food grade yeast extract has a very strong smell and taste which carp love. This fantastic extract is packed full of amino acids, is rich in minerals and B vitamins. This extract also contains around 38% protein.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
£14.99Select options
This product has multiple variants. The options may be chosen on the product page
Another great addition to our frozen selection, Daphnia can be found in all rivers and lakes. It is a highly attractive and irresistible naturally occurring food source for fish. Quietly used by many anglers.
This is completely fresh and should be stored frozen prior to use.
Also Suitable for both fresh water and marine specimens.
Sold in 1kg Blocks.
Great multi-range product, useful for spod mixes/stick mixes/base mixes/Groundbaits/Pellets/Boilies etc.
£10.49 – £1,249.99Select options
This product has multiple variants. The options may be chosen on the product page
We are now extremely happy to be able to offer this pure full fat green lipped mussel powder, something we have been asked for more times than we can remember. This pure full fat version offers all the nutrient-rich natural oils alongside the highly attractive, very potent meaty shellfish aroma. This fantastic addictive is packed full of essential amino acids and contains a protein content in excess of 60%, This has been sourced from the leading producers in New Zealand, there isn’t a higher quality available.
Recommend inclusion level is up to 30g / 50g per kg base mix, some have also had great success with much higher inclusion rates.
£9.98 – £49.99Select options
This product has multiple variants. The options may be chosen on the product page
This powerful squid addarome + powder packs a powerful punch (caution when opening in confined spaces, especially in you’re home). This is an old time classic Squid & octopus flavoured powder and aids with palatability. When using in conjunction with flavours/additives we recommend keeping to the lower side of the inclusion levels.
Recommended inclusion level is around 2-10g per kg base mix.
£7.49Select options
This product has multiple variants. The options may be chosen on the product page
*Creamy Nut NDHC, Amino & Betaine Flavour Enhancer is part of our Sweet Creamy Nut Range.
Designed to deliver instant attraction to any bait, this formulation combines betaine anhydrous, amino acids, and pure NHDC to create a highly effective, feed-inducing liquid stimulant. Enhanced with our premium-grade, in-house flavour enhancers, it provides even more immediate appeal. Formulated with a thinner consistency, it soaks into bait rapidly and thoroughly—making it a bait’s best friend and one that fish will find hard to ignore.
Usage Instructions:
Shake well before use
PVA-friendly
Applications:
Soaking baits and hook baits
ZIG foam
Adding to ground baits and method mixes
Coating boilies and pellets
Product Highlights:
Contains our premium-grade, in-house flavour enhancers (more info here)
Contains betaine anhydrous for additional attraction
Includes corn syrup for added sweetness and dispersion
£5.49 – £2,199.99Select options
This product has multiple variants. The options may be chosen on the product page
Our NEWLY SOURCED premium squid hydrolysate has been formulated using 100% pure squid and has a much, much stronger aroma. It is also much more soluble and jet black in colour. Yet another hydrolysate liquid we have been lucky enough to source from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. This world wide multi-billon pound company produce only the best nutritional and extremely attractive hydrolysates available. This absolutely outstanding ultra soluble hydrolysate is packed with free form amino acids and also offers great palpability which in turn gives a much higher feed intake.
These premium hydrolysate liquids go through an intense 5 stage process, where carefully selected natural enzymes are used to completely break down the protein into single amino acids, creating an ultra soluble and palatable hydrolysate. A good way to check the quality of the hydrolysate is to mix it in water. The hydrolysate should fully dissolve, leaving no deposits sitting at the bottom, once settled.
Great multi-range product, useful for spod/stick/base mixes/animal feeds etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
£4.30 – £104.99Select options
This product has multiple variants. The options may be chosen on the product page
This Creamy B+ (Double Strength) is more on the creamy side compared to our Milk E+ (which is still creamy but is based on vanilla & coconut), were this newly source version is based on dairy cream. These powder additives are widely used to enhance the palatability & intake of feeds & flavours, this highly attractive additive has been used in our industry for some time, it is made from a combination of Lactones and Aldehydes. when using in conjunction with other additives we recommend a starting point of 5-10g per kg base mix.
Recommended inclusion level is around 5-15g per kg base mix .
15mm Pop ups
£8.48
15mm Pop ups
Description
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Dog Biscuit (Medium Brown), Dog Biscuit (Light Brown), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old school Squid & Octopus (White), Old school Squid & Octopus (Fluoro Pink), Old school Squid & Octopus (Fluoro Yellow), Old school Squid & Octopus (Fluoro Orange), Pineapple (Standard Yellow), Spicy Crab & Cheesy garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)
Recently Viewed Products
Liquid Belachan
This highly attractive fermented shrimp liquid has an unforgettable shellfish aroma, it has soluble protein, amino acids, salts and fermentation acids which make it an excellent fish attractor.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Rig Putty
12x15mm Wafters
We are pleased to offer a premium range of hook baits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hook baits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Betaine Hydrochloride (Betaine HCL)
Betaine HCL is an Acidic form of Betaine (Trimethylglycine), widely used in the aquaculture and animal feed industry to promote feed intake and stimulation, aid digestion and nutrition intake. Our Betaine HCL is a 98% pure, white crystalline powder. Try dissolving a little in your chosen liquid/flavour and use as a glug for boosting hook baits with. Dissolve in a little liquid and use to coat pellets. Totally water soluble and good for all year round usage.
Recommended inclusion level is around 5-15g per kg base mix .
If using in ground baits or stick mixes then the recommended inclusion level is 5g per kg of mix.
Garlic Powder (Food Grade)
Our high quality 100% natural but strong garlic powder not only adds a distinctive natural aroma & taste but is also a very powerful antioxidant, Providing many health benefits, helping fish stay healthy and fight off any diseases & parasites. Making this a great additive for long term baiting.
Recommend inclusion level is up to 1-2% / 10-20g per kg base mix. Higher levels can be extremely effective through winter when the fish are more vulnerable to parasite’s and disease.
New Ultra Buoyant Fishmeal Pop Up Mix
*Please note that you will need to add more of the new pop up mix to your liquid egg than with our original mix, not adding enough pop up mix with create really soft pop ups. You need to add as much pop up mix as you can, stopping just before the dough goes too dry.
This Fishmeal pop-up mix will make extremely buoyant hook baits which will remain buoyant for days (we tested a 12mm for 5 days). We have been asked over and over again for a pop-up mix that is buoyant enough for a 12mm hook bait to hold a size 4 hook up with a ring swivel, look no further this pop-up does just that. The 12mm hook baits we have experimented with have stayed popped up for 5 days, we then stopped testing. Made with Milk proteins, Egg Proteins and (CPSP 90) pre-digested fishmeal thus increasing leakage. You will find it easy to use and roll. It has a firm texture but remains soft enough to use with a bait thus increasing leakage, it also takes on attractors and flavours extremely well, you will find it easy to use and roll. It has a firm texture but remains soft enough to use with a bait needle without excessive force.
One egg will take approximately 80-100 grams of pop-up mix. You will get approximately 5 pots of pop ups per 250 grams of pop-up mix once made.
Simply add 40g Fluoro dye per kg plain pop-up mix to create fluorescent hook baits. For washed out add 20g white dye and 20g fluoro dye per kg pop up mix. These are recommendations and can be altered until you achieve your desired colour. Add both pop-up mix and your chosen dyes into a large plastic bag, then close bag trapping some air inside and shake well until mixed evenly.
With this mix being so buoyant it allows you to add extra base mix when creating wafters.
For shelf life hook baits add 10-15ml of bait preserve per egg. It is important to remember the main part of the process is to dry your hook baits well prior to storing, usually a minimum of 48hrs, it can be slightly longer in the colder months due to extra moisture being in the air, the longer your hook baits are dried the less the moisture content will be helping to prevent mould growth.
This pop up mix requires boiling for roughly 90 seconds for a 12mm and 120secs for 15mm hook baits.
Related Products
Hydrolysed Yeast Liquid
This is one many have been patiently waiting for. We have managed to source an absolutely outstanding premium grade hydrolysed yeast liquid. With the very well know and used Celmanax Yeast liquid being harder and harder to source, we thought we better get something in place. This fantastic 100% soluble yeast liquid contains 25% protein and contains a high level of small peptides , free form amino acids, minerals & vitamins creating an highly attractive & palatable liquid yeast.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Yeast Extract (Thick)
This premium food grade yeast extract has a very strong smell and taste which carp love. This fantastic extract is packed full of amino acids, is rich in minerals and B vitamins. This extract also contains around 38% protein.
Great multi-range product, useful for spod/stick/base/pellet mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid foods are of the highest grade available on the market.
Frozen Daphnia
Another great addition to our frozen selection, Daphnia can be found in all rivers and lakes. It is a highly attractive and irresistible naturally occurring food source for fish. Quietly used by many anglers.
This is completely fresh and should be stored frozen prior to use.
Also Suitable for both fresh water and marine specimens.
Sold in 1kg Blocks.
Great multi-range product, useful for spod mixes/stick mixes/base mixes/Groundbaits/Pellets/Boilies etc.
Full Fat GLM Powder
We are now extremely happy to be able to offer this pure full fat green lipped mussel powder, something we have been asked for more times than we can remember. This pure full fat version offers all the nutrient-rich natural oils alongside the highly attractive, very potent meaty shellfish aroma. This fantastic addictive is packed full of essential amino acids and contains a protein content in excess of 60%, This has been sourced from the leading producers in New Zealand, there isn’t a higher quality available.
Recommend inclusion level is up to 30g / 50g per kg base mix, some have also had great success with much higher inclusion rates.
Squid Addarome + Powder
This powerful squid addarome + powder packs a powerful punch (caution when opening in confined spaces, especially in you’re home). This is an old time classic Squid & octopus flavoured powder and aids with palatability. When using in conjunction with flavours/additives we recommend keeping to the lower side of the inclusion levels.
Recommended inclusion level is around 2-10g per kg base mix.
NHDC, Amino & Betaine Flavour Enhancer
*Creamy Nut NDHC, Amino & Betaine Flavour Enhancer is part of our Sweet Creamy Nut Range.
Designed to deliver instant attraction to any bait, this formulation combines betaine anhydrous, amino acids, and pure NHDC to create a highly effective, feed-inducing liquid stimulant. Enhanced with our premium-grade, in-house flavour enhancers, it provides even more immediate appeal. Formulated with a thinner consistency, it soaks into bait rapidly and thoroughly—making it a bait’s best friend and one that fish will find hard to ignore.
Usage Instructions:
Applications:
Product Highlights:
Available in: 250ml bottles.
Squid Hydrolysate (Newly Sourced)
Our NEWLY SOURCED premium squid hydrolysate has been formulated using 100% pure squid and has a much, much stronger aroma. It is also much more soluble and jet black in colour. Yet another hydrolysate liquid we have been lucky enough to source from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. This world wide multi-billon pound company produce only the best nutritional and extremely attractive hydrolysates available. This absolutely outstanding ultra soluble hydrolysate is packed with free form amino acids and also offers great palpability which in turn gives a much higher feed intake.
These premium hydrolysate liquids go through an intense 5 stage process, where carefully selected natural enzymes are used to completely break down the protein into single amino acids, creating an ultra soluble and palatable hydrolysate. A good way to check the quality of the hydrolysate is to mix it in water. The hydrolysate should fully dissolve, leaving no deposits sitting at the bottom, once settled.
Great multi-range product, useful for spod/stick/base mixes/animal feeds etc.
The recommended inclusion level is up to 50ml per kg base mix, depending on the amount of other liquids you might be adding.
All our liquid hydrolysate’s have been sourced from the leading global manufacturer of premium functional hydrolysates in liquid and powder form. Allowing us to offer only the best premium hydrolysate products available in the world.
Creamy B+
This Creamy B+ (Double Strength) is more on the creamy side compared to our Milk E+ (which is still creamy but is based on vanilla & coconut), were this newly source version is based on dairy cream. These powder additives are widely used to enhance the palatability & intake of feeds & flavours, this highly attractive additive has been used in our industry for some time, it is made from a combination of Lactones and Aldehydes. when using in conjunction with other additives we recommend a starting point of 5-10g per kg base mix.
Recommended inclusion level is around 5-15g per kg base mix .