Related Products
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Premium Paste
£4.16***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageThese premium pastes have been expertly formulated using the purest ingredients, additives, liquids, and flavours available. Designed with both high attraction and feed stimulation in mind, they also boast exceptional nutritional properties, incorporating as many soluble additives and feed stimulants as possible.
Each paste contains our in-house bait boost powder, crafted from a blend of the highest quality yeasts. This includes high-nucleotide yeast, which consists of cell contents and cell walls of brewers’ yeast, extracted through gentle and effective hydrolysis processes. This allows the individual cell components to provide maximum benefits. The powder also features two additional additives with proven powerful antibacterial and anti-fungal properties, alongside potent feed stimulants.
Our custom-formulated in-house flavour enhancers are also incorporated. These are not your average flavours; they have been carefully developed using a variety of food-grade and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, NHDC sweetener, and our proprietary soluble amino acid stimulant—resulting in highly attractive, taste-based flavours. Unlike flavours based solely on aroma which contain completely different chemicals, ours focus on taste, with chemical compounds selected specifically to create a pleasant taste.
All our flavours are suitable for inclusion in animal feed and feed boilies. We follow strict regulatory guidance, removing unnecessary chemicals. Certain chemicals are removed from the food & feed register for a reason, we follow the experts gudiance ensuring the safety of both humans and aquatic life.
Product Features:
- Stabilised, shelf-life paste
- Contains our premium-grade flavour enhancers (more info here)
- Exceptional high attraction
- Rich in nutritional value
- Feed-safe dyes
- Available in 200g pots
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Special (K)eramine Liquid
£4.57 – £433.32Price range: £4.57 through £433.32***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageWe have been asked many many times if we supply Keramine liquid so we knew it must be something special. The good news is we are now happy to offer this fantastic liquid which is absolutely rammed with amino acids, Its unique amino acid profile offers over 50% Amino Acids of which 90% + are in free form, which provide a fast and high level of attraction. This liquid also adds great palatability which in turn keeps he fish coming back for more.
Great multi-range product, useful for spod/stick/base mixes etc.
The recommended inclusion level is up to 30ml per kg base mix, depending on the amount of other liquids you might be adding.
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Sweetcorn Concentrate
£2.07 – £99.99Price range: £2.07 through £99.99 Select options This product has multiple variants. The options may be chosen on the product pageSweetcorn Flavour.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
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Caviar Concentrate
Rated 5.00 out of 5£2.42 – £270.98Price range: £2.42 through £270.98 Select options This product has multiple variants. The options may be chosen on the product pageThis caviar flavour is one of the all time classic carp flavours.
Recommended inclusion levels are 5-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 5 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is a PG based flavour which has been created with nature identical flavourings and has been carefully created to give flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.
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Match Fishing T-Shirts
£18.74***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pagePlease be aware that “Made to order” items will extend your delivery time by at least five working days. We recommend ordering “Made to order” items separately if you require your goods sooner. Thank you for your understanding.
We are thrilled to introduce our latest offering — an exclusive collection of premium clothing. Our range features a variety of styles, including T-shirts, Polo-Shirts, hoodies, zipped sweatshirts, Soft shell jackets, beanies, and flex caps, with more styles coming soon. Designed to meet the needs of both casual and dedicated anglers, our primary goal was to ensure our valued customers receive clothing they will be proud to wear. That’s why we have prioritized quality and comfort in every piece. Our premium clothing range is a testament to our commitment to providing the very best products.
These premium t-shirts have been ring-spun and treated with an enzyme wash, which pre-shrinks the material and gives it a soft feeling. These also come with an embroidered logo.
Fabric
50% Organic Cotton, 50% Recycled PolyesterWeight180g/m²Please refer to the provided sizing chart to ensure the correct size is selected. Unfortunately, we are unable to offer a collection service for size exchanges. If an incorrect size is ordered, the item will need to be returned to our warehouse, and an additional delivery charge will apply for the correct item to be reshipped.
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CSL Pellets
£3.99 – £1,500.00Price range: £3.99 through £1,500.00***THIS PRODUCT IS NOT AVAILABLE IN YOUR COUNTRY***This product has multiple variants. The options may be chosen on the product pageBoosted CSL Feed Pellets
We’re proud to introduce our newly formulated Boosted CSL Feed Pellets, developed to our own bespoke in-house recipe with one key objective: to produce a highly active, attractive feed pellet built around a large inclusion of active CSL liquid.
CSL has long been regarded as an extremely effective bait ingredient, and rather than simply using it as an external coating or after-treatment, we’ve incorporated a substantial amount directly into the pellet formulation itself. This allows the attraction to run throughout the finished pellet, creating a consistent release of soluble food signals and attractors once introduced to the water.
Combined with a carefully selected blend of powders, yeast, amino acids and our own in-house additives, the result is a seriously attractive pellet designed for use throughout the year.
Packed with Active Ingredients
Our bespoke CSL pellet formulation includes:
- A large inclusion of Active CSL Liquid
- CSL powder
- Beta-Yeast
- Our in-house sweeterner and feeding stimulant
- Our in-house amino acid supplement – MegaMino®
Rather than relying on a simple surface coating, these key ingredients are incorporated directly into the finished pellet. As the pellet begins to break down and soften in the water, it continually releases its attraction into the surrounding area.
Built Around CSL
The star of the formulation is undoubtedly the high level of active CSL liquid.
We wanted these pellets to contain a genuinely significant amount of CSL rather than simply enough to put the name on the bag. Getting such a high liquid inclusion incorporated into the pellet itself was an important part of the development process and is what makes this formulation particularly exciting.
The CSL is complemented by CSL powder and beta yeast, while our in-house sweetener and feeding stimulant adds another dimension to the pellet’s overall attraction and palatability.
We’ve then included Megamino, our own amino acid supplement, to further enhance the formulation and create a pellet packed with the type of soluble attraction we look for in our own baits.
Attraction From the Inside Out
One of the biggest advantages of these pellets is that their attraction isn’t dependent on an external coating.
The CSL and other key ingredients form part of the pellet itself, meaning the pellet continues to give off attractive food signals as water penetrates and it begins to break down. This provides a sustained release rather than simply washing away a surface treatment shortly after the pellet enters the water.
They can be used straight from the bag or incorporated into spod and Spomb mixes, PVA bags, particle mixes, groundbaits and loose-feed applications. They can also provide an excellent base for anglers wanting to add their own liquids or powders and create a customised pellet mix.
A Seriously Active Feed Pellet
We’ve put a lot of work into developing a CSL pellet that properly reflects what we want from this classic bait ingredient.
With a high level of active CSL liquid incorporated directly into the formulation, backed up by Cal powder, beta yeast, Megamino and our own sweetener and feeding stimulant, these are far more than a standard feed pellet with CSL added to the outside.
They’re a highly attractive, purpose-built feed pellet designed from the ground up for anglers who want to introduce plenty of soluble attraction and food signals into their swim.
We think these are going to become a very popular addition to the AA Baits pellet range.
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Hot Pepperami Concentrate
Rated 5.00 out of 5£2.49 – £162.49Price range: £2.49 through £162.49 Select options This product has multiple variants. The options may be chosen on the product pageThis hot Pepperami flavour has an authentic spicy/pepperami aroma, it was a special creation designed for our hot pepperami boilie range and has proven to be a highly effective/successful flavour ever since its release.
Recommended inclusion levels are 3-10ml per kg base mix. When using a new flavour we always advise creating a small batch of baits and starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
For high attract pop ups & wafters we recommend adding up to 3 ml per 1 egg mix, some flavours are stronger than others so don’t be afraid to experiment.
When adding to your own glugs & liquids we recommend adding at 2% – 5% (5ml – 12ml flavour – 250ml glug), again when using a new flavour we always advise starting with the lower recommended level, you can then add more going forward until you achieve your desired aroma.
To boost your hook baits, you can use our PVA friendly Betaine liquid, DMPT liquid or Glycerine (all found under liquid foods) to dilute your chosen flavour down. Some anglers like to boost their hook baits with neat flavour whilst some like to dilute the strength down. We recommend adding the flavour at 5% (12ml flavour – 250ml booster liquid). This % can always be increased until you achieve your chosen strength. You can also add a wide variety of liquid foods etc adding more attraction to your unique booster.
All our concentrated flavours are of the highest grade/quality available on the market. As with all concentrated flavours and liquids, use in a well ventilated area and always wear safety glasses.
This is an oil based flavour which has been created with nature identical flavourings and has been carefully created to give a very appetising flavour as well as the aroma (smell), some flavours out there are mainly based on aroma chemicals (smell), with the flavour not given much thought.




12x15mm Wafters
£7.07
12x15mm Wafters
Description
We are pleased to offer a premium range of hookbaits, meticulously developed through extensive behind-the-scenes efforts in formulation. Our team has dedicated considerable time and expertise to carefully craft each flavour enhancer and feed stimulant liquid pack.
Our in-house flavour enhancers are formulated using a blend of high-quality, food-grade, and feed-safe ingredients, including oleoresins, essential oils, premium liquid hydrolysates, sweeteners, NHDC sweetener, and our proprietary soluble amino acid stimulant. These formulations are designed to be highly attractive and effective.
All our flavours are based on taste rather than aroma. Flavours formulated based on aroma utilise completely different chemicals, but our focus remains on creating flavours that taste pleasant rather than just smelling strong. While personal preferences vary, this approach reflects our commitment to delivering safe and effective products.
In addition, we exclusively offer flavours that are feed-safe, ensuring their suitability for inclusion in animal feeds and other applications. Our flavour house adhere’s strictly to regulatory standards, which does require removing certain chemicals from time to time, these chemicals are removed from the food & feed register for a reason. We follow the experts guidance and prioritise safety for both humans and aquatic life.
Our hookbaits undergo an intensive, three-stage, high-pressure vacuum infusion process. We believe this method is the only way to truly infuse liquids deep into the core of each bait:
These baits continuously release food signals from the liquid foods and stimulants, offering extended attraction, while also generating an investigation signal via pH change from one of our infused liquids.
We also provide our in-house 30ml flavour enhancers, ideal for boosting all types of baits.
Product features:
Additional information
Bloodworm (Deep Red), Blueberry & Mulberry (White), Blueberry & Mulberry (Fluoro Pink), Blueberry & Mulberry (Fluoro Yellow), Blueberry & Mulberry (Fluoro Orange), Sweet Creamy Nut (Light Brown), Fruit Sense + (White), Fruit Sense + (Fluoro Pink), Fruit Sense + (Fluoro Yellow), Fruit Sense + (Fluoro Orange ), Marine (Medium Brown), Ocean + (Medium Brown), Ocean + (Deep Red), Old School Squid & Octopus (White), Old School Squid & Octopus (Fluoro Pink), Old School Squid & Octopus (Fluoro Yellow), Old School Squid & Octopus (Fluoro Orange), Pineapple & N-Butyric (Standard Yellow), Spicy Crab & Cheesy Garlic (Medium Brown), Spicy Pepparami (Bright Red), Sweet Squid (Black), Sweetcorn (Black), Sweetcorn (Standard Yellow), Tigernut (White), Tutti Fruity (Fluoro Orange)